[Immediate Start] Marketing Executive

Job Description We are looking for a dynamic and results-driven Marketing Executive to join our team in the Transformers, copper, Transformers Radiator, Transformer Components industry or Manufacturing industry. Location : Vadodara, Akota Key Responsibilities - Market Research & Strategy Development: - Conduct in-depth research to understand industry trends, customer needs, competitor strategies, and technological advancements in the transformer or CRGO steel market. - Develop and implement strategic marketing plans to enhance market presence and drive sales growth. - Identify target markets for CRGO steel and transformers, focusing on B2B clients, utility companies, and OEMs (Original Equipment Manufacturers). - Product Marketing & Promotion: - Work closely with the product development and engineering teams to create compelling marketing materials for transformers and CRGO steel products. - Prepare product catalogs, brochures, presentations, and case studies to support sales activities. - Plan and execute marketing campaigns (digital, print, and events) to promote products effectively to relevant industries such as electrical utilities, manufacturing, and industrial equipment sectors. - Brand Building & Communication: - Maintain brand consistency across all channels, ensuring alignment with company values and industry positioning. - Oversee the creation and execution of engaging content, including social media posts, website updates, press releases, and blog articles. - Coordinate internal and external communication strategies to enhance product visibility and customer engagement. - Sales Support & Lead Generation: - Collaborate with the sales team to support lead generation, qualification, and conversion efforts. - Provide marketing materials and sales tools to enhance the effectiveness of sales efforts in targeting potential customers for transformers or CRGO products. - Attend industry conferences, trade shows, and exhibitions to network with industry stakeholders and promote the company's products. - Digital Marketing & Online Presence: - Manage the company's digital marketing strategies, including website optimization (SEO), email marketing, and social media platforms to generate leads and increase brand awareness. - Analyze web traffic, campaign performance, and customer engagement metrics to optimize digital marketing efforts. - Customer Relationship Management (CRM): - Use CRM tools to manage customer data, track leads, and monitor customer interactions to improve marketing strategies and customer retention. - Engage with customers through surveys, feedback, and follow-up communication to understand their needs and improve product offerings. - Reporting & Performance Tracking: - Monitor, analyze, and report on the effectiveness of marketing campaigns, focusing on ROI, market penetration, and sales conversions. - Provide regular reports to management on marketing activities, budget status, and key performance indicators (KPIs). Qualifications - Educational Requirements: Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree (MBA) is a plus. - Experience: 2+ years of experience in marketing, ideally within the transformer manufacturing or steel industries or any Manufacturing industry - Skills - Excellent communication and negotiation skills. Personal Attributes - Strong organizational and time-management abilities. - Ability to work both independently and in a team environment. - Results-driven with a customer-centric mindset. - Flexible and adaptable in a fast-paced, dynamic work environment. - Willingness to travel for industry events, customer meetings, and trade shows Skills: sales,steel,transformer,communication,digital marketing,customer,manufacturing