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Social Media

4 weeks ago

Mumbai India Union Living Full time

Job Description

Location: Mumbai

CTC: 30,000 50,000 / month

About the Role

As a Social Media & Creative Producer, you will own Union's end-to-end visual storytelling, positioning the brand as an industry content leader. From reels to static content, mini-series to UGC, you'll drive creativity that translates into engagement, visibility, and occupancy.

Key Responsibilities

- Create and edit 40+ reels and 50+ static creatives per month.
- Produce mini-series, ad films, and influencer collaborations.
- Handle on-ground shooting using professional gears (photo + video).
- Design and deliver graphics and visual creatives aligned to brand guidelines.
- Manage and mentor a team of interns for scalable production.
- Coordinate influencer tie-ups and leverage user-generated content (UGC).
- Write compelling copy for campaigns and content pieces.
- Maintain brand consistency across all platforms.
- Develop visual onboarding experiences for residents.
- Integrate AI tools to scale content creation and workflows.
- Optimize creative performance using analytics.

Requirements

- 25 years in social media content production.
- Strong portfolio across video, design, and copywriting.
- Proficiency in Adobe Suite, Canva, CapCut, and Figma.
- Ability to independently shoot, edit, and design content.
- Experience with lifestyle, hospitality, or youth-centric brands preferred.

What You'll Get

- Creative freedom to make Union a content leader in the co-living industry.
- A startup environment where every asset directly impacts business.
- Hands-on exposure to influencer marketing, UGC, and AI-driven creative workflows.