Digital Marketing Manager
7 days ago
About Hinduja Tech Hinduja Tech is a global leader in sustainable mobility engineering and digital solutions, delivering transformative impact across passenger vehicles, commercial vehicles, and e-mobility sectors. As a vital part of the Hinduja Group, we serve over 100 global OEMs, Tier 1 suppliers, and innovative mobility players worldwide. Role Overview As a marketing manager, you will strategically lead the global marketing programs, shaping Hinduja Tech's brand narrative to drive differentiation and business growth. You will spearhead high-impact sales enablement initiatives, content strategies, and demand generation campaigns while ensuring cohesive brand positioning across markets. This is a key role requiring experience in complex B2B environments, overseeing cross-functional teams, and engaging with senior stakeholders. Key Responsibilities - Develop and own the end-to-end global marketing strategy aligned with Hinduja Tech's vision as a premium, differentiated brand in sustainable mobility - Lead creation of compelling content and world-class digital sales assets—brochures, case studies, presentations, and website copy—for multiple offerings and joint offerings - Oversee integrated go-to-market campaigns, leveraging market research and analytics to target prioritized segments effectively - Drive event management programs including industry forums, technical conferences, webinars, and executive roundtables - Partner closely with sales, offerings, and executive leadership to align messaging, enable pipeline generation, and demonstrate marketing ROI - Champion brand governance, ensuring consistent adoption of refreshed brand guidelines and governance frameworks Key Success Measures - Significant improvement in global brand awareness - Successful execution of strategic content and campaign initiatives contributing to measurable pipeline growth - Enhanced stakeholder engagement and satisfaction across internal and external audiences - Consistent adherence to brand governance and elevated content quality benchmarks Required Qualifications & Skills - Bachelor's/master's degree in marketing, Business, or related discipline - 10+ years of progressive B2B marketing experience—ideally in automotive, engineering, or technology domains - Proven expertise in managing full-funnel marketing campaigns, sales enablement, and brand positioning - Strong leadership and team management skills with the ability to influence cross-functional stakeholders globally - Experience in digital content strategy, SEO, marketing automation, and analytics tools - Exceptional communication, storytelling, and presentation skills targeting senior executives and technical audiences - Agile mindset with a track record of delivering results in fast-paced, matrixed environments Preferred Qualifications - Experience in sustainable mobility, automotive engineering, or technological innovation markets - Knowledge of global markets and multicultural marketing approaches Why Join Hinduja Tech? - Conceive and execute marketing campaigns for a visionary global company revolutionizing next-generation mobility solutions - Collaborate with diverse, high-calibre teams across geographies - Opportunity to shape strategic brand positioning and accelerate business growth - Access to continuous learning and leadership development
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