
Urgent: Meta
2 weeks ago
Position Title: Meta & Google Ads Manager
Organization: Homeless Care Foundation
Location: Janakpuri Delhi
Employment Type: Full-time ( In Office Work )
About Homeless Care Foundation
Homeless Care Foundation is a non-profit organization dedicated to serving abandoned elders, helpless sadhus, and underprivileged slum children by providing them food, shelter, healthcare, and education. With a vision to restore dignity and hope, we are committed to expanding our impact through digital engagement and fundraising.
Role Overview
We are seeking a passionate and results-driven Meta & Google Ads Manager to design, implement, and optimize digital advertising campaigns across Facebook, Instagram, and Google. This role will play a key part in expanding donor outreach, fundraising, and spreading awareness about our humanitarian projects.
Key Responsibilities
- Plan, execute, and optimize paid advertising campaigns on Meta (Facebook & Instagram) and Google Ads.
- Conduct audience research, keyword planning, and donor targeting for effective campaign reach.
- Develop impactful ad creatives in collaboration with the content and design team.
- Track, analyze, and report campaign performance metrics such as CTR, CPC, ROI, donations, and leads.
- Optimize campaigns to achieve maximum ROI within allocated budgets.
- Ensure compliance with Meta & Google’s advertising guidelines for NGOs.
- Work closely with the fundraising and communications team to align ads with ongoing campaigns and projects.
- Stay updated on digital marketing trends and fundraising innovations.
Qualifications & Skills
- Bachelor’s degree in Marketing, Communications, Business, or related field (preferred).
- Minimum 3-4 years of proven experience managing Google Ads and Meta Ads campaigns.
- Strong knowledge of digital fundraising and donor acquisition strategies.
- Proficiency in Google Ads Manager, Meta Ads Manager, Google Analytics, and related tools.
- Excellent analytical skills to interpret campaign data and optimize performance.
- Strong creativity and copywriting skills for impactful donor-focused campaigns.
- Experience working with NGOs or donor communications (preferred).
Key Competencies
- Data-driven decision making.
- Strong project and time management.
- Ability to work independently and as part of a team.
- Passion for social impact and commitment to Homeless Care Foundation’s mission.
Work Hours
- Standard office timings [10:30 AM to 7:00 PM].
- As campaigns may require active 24 hours monitoring, you may occasionally be required to work beyond normal hours, including weekends, during peak campaign periods or festive seasons.
Compensation
- Competitive NGO sector remuneration, commensurate with skills and experience.
How to Apply
Interested candidates may send their CV, details of past campaigns managed, and to hr@homelesscarefoundation.org or can directly contact us on 9625556997
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