Truemeds - Copy Writer (2-3 yrs)

3 days ago

Mumbai, India Truemeds Full time

Role: Copywriter

Location: Truemeds, 3rd Floor, Hiranandani Lightbridge, Saki Vihar Road, Powai.

Working Days: 5 days working (Monday to Friday)

Job Description:

We are seeking a creative and detail-oriented Copywriter to craft compelling, high-quality content that aligns with our brand voice and effectively engages our target audience. The ideal candidate will be skilled at developing content for various platforms, including websites, social media, email campaigns, and print. You will work closely with the marketing team to create persuasive messaging that drives results and enhances brand visibility.

Key Responsibilities:

- Write clear, persuasive, original copy for digital media, including social media, websites, blogs, and advertisements

- Collaborate with marketing, design, and product teams to understand project needs, gather information, and ensure messaging aligns with brand voice and objectives.

- Conduct thorough research on industry trends, competitors, and relevant topics to create fresh, compelling content.

- Edit and proofread copy to ensure accuracy, consistency, and adherence to style guidelines.

- Adapt content based on feedback from team members, making revisions as necessary.

- Develop creative concepts for campaigns, pitches, and launches.

- Ensure all content meets SEO best practices to improve organic reach and search engine visibility.

Desired Skills and Expertise:

- Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.

- 2-3 years experience as a Copywriter, Content Writer, or similar role.

- Exceptional writing, editing, and proofreading skills with a keen eye for detail.

- Strong understanding of SEO, keyword research, and content marketing best practices.

- Ability to create content for different formats and platforms, understanding the nuances of each.

- Experience with content management systems (e.g., WordPress) and analytics tools is a plus.

- Strong time management skills, with the ability to handle multiple projects and meet deadlines.

About Truemeds:

- Truemeds is a technology-driven telehealth platform with a vision to make healthcare affordable and accessible to all. By recommending best-value medicines from Indias top 30 pharma brands through precise scientific matching and outcomes history, Truemeds helps customers save up to 70% on healthcare expenses.

- Founded by ex-Abbott executives Akshat Nayyar and Dr. Kunal Wani, Truemeds has grown 140X in the last three years, driven by strong product-market fit and massive customer love. Headquartered in Mumbai, the company has raised ~$50M from marquee investors including Westbridge Capital, InfoEdge Ventures, Asha Impact, and IAN Fund, and is rapidly expanding to transform the healthcare landscape in India.

Top links

- https://www.youtube.com/watch?v=D3Fb4K-m_14

- https://www.moneycontrol.com/news/trends/truemeds-aims-to-become-household-name-for medicines-at-true-prices-founders-8444131.html

- https://yourstory.com/2022/04/funding-healthtech-startup-truemeds-22m-series-b-westbridge capital/amp

Education:

- UG: B.A in Communication, English, Marketing, Journalism, B.B.A/ B.M.S in Marketing, Digital Marketing

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