Social Media Marketing Executive
4 weeks ago
Job Description
Job description
-.5-2 yrs experience in Social Media Marketing
-Develop and implement social media brand strategies, campaigns, and plans to build brand/company awareness
-Oversee day-to-day management of campaigns and ensure brand consistency
-Create, maintain, and grow new and existing social networks, including X, LinkedIn, Pinterest, YouTube, Instagram, Google+, Facebook, and others
-Manage company blog and editorial calendar that aligns with social updates
-Incorporate optimization strategies, analyze data, and research the best ways to increase traffic
-Review the success of campaigns and develop ways to improve
-Oversees all company social media accounts management
-Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
-Research new media platforms, trends, and industry opportunities
-Write effective, concise copy for multiple platforms, websites, and social networks
Responsibilities and Duties
-Plan paid social media strategies and budgets
-Secure new media partnerships
-Drive engagement with social media influencers
-Resolve customer issues through social media
Qualifications and Skills
-Excellent verbal and written communication skills
-Bachelor's degree
-Experience with Hootsuite, Sprout Social, or HubSpot
-Knowledge of Photoshop, Illustrator, and Google Analytics is an added bonus
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