Junior Content writer

2 weeks ago

Mangalore, India HETERO HEALTHCARE LIMITED Full time

About us: Hetero Healthcare Ltd is a leading Innovative Pharmaceutical Company in India, headquartered at Hyderabad. We aim to improve the quality life of the people with our product line and along with a continuous Research and Development process. We build on our company's strengths with our vertical integration of marketing division with novel discovery Research, Process Chemistry, and Formulation Development. We believe that new medicines are an integral part of the healthcare system, Hetero Healthcare helps patients better by leveraging our industry-wide experience, deep technology expertise, comprehensive portfolio of Products and vertically aligned business model for upliftment the human life. Job Description: We are looking for a Content Writer to join our editorial team and enrich our websites with new blog posts, guides, marketing copy, white papers, product descriptions, social media content. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. Please share samples of your work by including either a portfolio or links to your published articles along with your application. Ultimately, you will produce engaging quality content that speaks to our audience and boosts engagement with our brand. Responsibilities: - Produce well-researched content for publication online and in print. - Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content. - Responsible to curate content on multiple platforms i.e., Websites, email marketing, Product pages, Brand advertising, Videos, blogs, social media, etc. - Create compelling headlines and descriptions to attract the target audience and write promotional posts with offers and discounts for social media paid campaigns. - Knowledge of e commerce website’s content designing. - Communicate and cooperate with a writing team, including a content manager, editors, and web publishers. - Organize writing schedules to complete drafts of content or finished projects within deadlines. - Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials. - Monitor and analyse the performance of key performance indicators (KPIs) to offer suggestions for improvement. - Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results. Required skills: - 0-3 Years of work experience as a Content writer, or similar role Portfolio of published work. - B. Pharmacy/M. Pharmacy, BSc in Marketing /Mass communication & Journalism/ BA (Literature) /MA (Literature) /MBA. - Impeccable grasp of the English language, including idioms and current trends in slang and expressions - Hands-on experience with Content Management Systems (e.g., WordPress) - Familiarity with SEO and keyword research Team spirit - Strong interpersonal skills and willingness to communicate with clients, colleagues, and management. - Ability to work on multiple projects with different objectives simultaneously. - Good time management skills, including prioritizing, scheduling, and adapting as necessary. - Proficiency with computers, especially writing programs, such as Google Docs and Microsoft Word, Excel, Outlook, and PowerPoint - Familiarity with each client's requirements and the company's brand image, products, and services.

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