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Regional Sales Manager
1 month ago
A key objective of this position is to achieve the revenue targets, manage and lead the assigned region, provide accurate sales forecast, bring growth in the assigned region, and to identify prospective business opportunities for the company.
Role & Responsibilities:
Sales
- Achieve sales target of the assigned region overall as well as territory-wise.
- Execute the planned promotional activities to increase business opportunities and sales volume.
- Evaluate and implement appropriate new sales techniques to increase the sales volume.
- Design and recommend sales programs and set short and long-term sales strategies for the region.
- Arrange product samples for evaluation by surgeons.
- Plan and visit customers as per the schedule and adhere to call strategy.
- Focus on adding new bundling customers for select products and ensure compliance to policy.
Marketing
- Identify, develop and manage Key Opinion Leaders (KOLs) & brand advocates in assigned territory and utilize their service as and when required.
- Coordinate with Marketing Team on all major events and ensure the availability and presence of our speakers during such events.
- Represent Company in all local conferences of respective region.
Compliance
- Ensure collection within the credit terms and DSO norms.
- Ensure collection of PMS feedback from customers and submit the same for further process.
- Regularly attend company's review meetings, product & Sales trainings.
- Plan & travel for minimum 15 days a month across assigned region.
- Mandatorily attend at least 2 OR in a month.
Resource Management
- Recruit and retain the right talent in the sales team.
- Continuously provide support and on the job training to the sales team.
- Mentor and develop teams for better growth and advancement in career.
- On the basis of the performance output, analyze & identify the training needs of sales team.
Reporting
- Accurately report in Salesforce on day to day basis.
- Ensure that the team provides accurate sales forecast of the assigned regions.
- Prepare annual and quarterly sales budget & plan for the regions and circulate the same to the sales team.
- Collect and deliver market and competition information to the Reporting Manager from time to time.
Desired Candidate Profile:
- Bachelor degree in Science / Pharma & Master in Business Administration (Preferably)
- 12 - 15 years of handling Ophthalmic & Vision care product with a proven track record of sales performance.
- Experience in the Sales of Capital Equipment, Consumables & Diagnostics in Institute & Government Business.
- Knowledge of Advanced Technologies - IOL's & Equipment.
- Reporting & Analytical tools like Salesforce/SAP.
- Excellent command in MS Office(particularly Excel and MS PowerPoint).
Team Size to be Handled:
- 06 to 08 team members (Sales Development Executives & Sales Account Executives)
Specific Professional Competencies:
- Business Acumen, Customer Focus, Drive for results, Problem solving, Peer relationship, Negotiation skills, Functional/technical skills, Presentation skills, Adherence to Ethics and Values, Integrity.
Biotech is an Equal Opportunity Organisation promoting diversity while ensuring no discrimination on any ground including gender, race, religion, age, sexual orientation, disability, etc.
