Digital Marketing Manager

2 days ago

India Cochin Kochi Ernakulam Hire22.ai Full time

Job Description We are seeking an experienced Digital Marketing Manager with a proven track record in generating high-quality leads within the Forex and financial trading industry to join our team Key Responsibilities: - Develop and execute digital marketing strategies: Design, implement, and manage digital marketing campaigns across various channels including social media, email marketing, and display advertising. - Manage social media presence: Oversee content creation, posting, and interaction across all social media platforms to grow followers, engagement, and brand loyalty. - Content strategy and management: Create and manage digital content across platforms (website, blogs, emails, social media) to engage the target audience and drive conversions. - Analyze and optimize campaigns: Measure and report on campaign performance using analytics tools (e.g., Google Analytics, HubSpot, etc.) and optimize marketing efforts based on insights. - Lead generation: Develop strategies to generate leads and increase conversion rates through targeted digital efforts. - Stay updated on digital trends: Keep up-to-date with industry trends, new technologies, and best practices in digital marketing. Qualifications: - Education: Bachelor's degree in Marketing, Business, Digital arts, or a related field. - Experience: 3-5 years of experience in digital marketing with a proven track record of managing successful campaigns. - Skills: - Strong understanding of digital marketing channels social media, email marketing, display advertising). - Hands-on experience with tools such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing platforms. - Familiarity with content management systems (CMS) and customer relationship management (CRM) tools. - Excellent communication, analytical, and project management skills. - Strong creative thinking and problem-solving abilities. - Experience with budgeting and campaign analysis. and Forex and financial trading industry

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