Associate Performance Marketing Specialist
2 days ago
Job Description About The Company- At CarInfo , we are revolutionizing the way people manage their vehicle-related needs. With over 50 million downloads, our platform serves as a one-stop solution for everything from checking vehicle registration certificates (RC) to purchasing Fastags and renewing insurance. Our mission is to provide the best user experience by understanding our customers needs and delivering innovative solutions to simplify their car-related processes. Job Summary We're looking for a motivated and data-driven Associate Performance Marketing Specialist to join our growth-focused team. The ideal candidate will have hands-on experience in managing and optimizing app campaigns across various performance channels, with a strong focus on Google Ads (Adwords). You'll be instrumental in analyzing campaign performance using Google Analytics and leveraging AI tools to make strategic, data-backed decisions that drive user acquisition and maximize ROI. Key Responsibilities - Campaign Management: Launch and manage advanced App Campaigns and other paid channels on Google Ads, setting campaign goals, budgets, and test plans. - Data Analysis: Act as the GA expert, performing deep analysis of user journeys and attribution models to find useful insights and create high-level performance reports. - Optimization: Actively manage bids, targeting, and creative tests to improve metrics like Cost Per Install (CPI), Return on Ad Spend (ROAS), and customer lifetime value (LTV). - Technology Use: Take the lead in trying out and using AI tools, automation features (like Smart Bidding), and machine learning in ad platforms to consistently achieve better results. - Collaboration: Be the main contact for performance marketing, working closely with Product and Creative teams to share data and advice. - Budget Oversight: Handle and manage large campaign budgets carefully, making sure spending is on track and accurate forecasts are made. Requirements - Experience: 2 to 5 years of experience in Performance Marketing, with a successful history of managing paid campaigns. - Platform Expertise: Highly skilled in managing and optimizing complex Google Ads (AdWords) accounts, particularly App Campaigns (UAC/ACi). - Advanced Analytics: Strong proficiency and strategic experience with Google Analytics (GA), including setting up custom reports, goals, and analyzing attribution. - Ownership & Drive: Must be a self-starter who can take full responsibility for the performance marketing process, proactively finding opportunities and running projects from beginning to end. - Technical Acumen: Experience using AI tools, platform automation, and data methods to hit performance targets. - Results Orientation: Demonstrated success in meeting or surpassing challenging performance goals (ROAS, CPA, LTV). - Agency Experience (Plus): Previous work experience at a marketing agency or digital media agency company is beneficial. - Communication: Good communication and presentation skills, able to explain complex data clearly to people who aren't marketing experts. Benefits- - Opportunity to work with a dynamic and passionate team. - Potential for future employment opportunities based on performance. - Health insurance and other benefits. Skills: analytics,campaigns,google ads,google analytics,adwords,app,performance marketing
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PERFORMANCE MARKETING SPECIALIST
2 weeks ago
Delhi, India NEXA - Digital Marketing Full timeNEXA is an award-winning, full-service digital growth agency trusted by global and regional brands. We combine data, creativity, and technology to deliver performance at scale. As we expand our client portfolio, we are looking for a seasoned Performance Marketing Specialist who can hit the ground running, elevate campaign results, and help us win more...
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PERFORMANCE MARKETING SPECIALIST
2 weeks ago
Delhi, India NEXA - Digital Marketing Full timeNEXA is an award-winning, full-service digital growth agency trusted by global and regional brands. We combine data, creativity, and technology to deliver performance at scale. As we expand our client portfolio, we are looking for a seasoned Performance Marketing Specialist who can hit the ground running, elevate campaign results, and help us win more...
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PERFORMANCE MARKETING SPECIALIST
2 weeks ago
India NEXA - Digital Marketing Full timeNEXA is an award-winning, full-service digital growth agency trusted by global and regional brands. We combine data, creativity, and technology to deliver performance at scale. As we expand our client portfolio, we are looking for a seasoned Performance Marketing Specialist who can hit the ground running, elevate campaign results, and help us win more...
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PERFORMANCE MARKETING SPECIALIST
2 weeks ago
India NEXA - Digital Marketing Full timeNEXA is an award-winning, full-service digital growth agency trusted by global and regional brands. We combine data, creativity, and technology to deliver performance at scale. As we expand our client portfolio, we are looking for a seasoned Performance Marketing Specialist who can hit the ground running, elevate campaign results, and help us win more...
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PERFORMANCE MARKETING SPECIALIST
2 weeks ago
India NEXA - Digital Marketing Full timeNEXA is an award-winning, full-service digital growth agency trusted by global and regional brands. We combine data, creativity, and technology to deliver performance at scale. As we expand our client portfolio, we are looking for a seasoned Performance Marketing Specialist who can hit the ground running, elevate campaign results, and help us win more...
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Performance Marketing Specialist
2 weeks ago
New Delhi, India Rafiki Marketing Full timeThe Performance Marketing Specialist is responsible for strategising, optimising, and reporting on digital advertising campaigns for Rafiki’s clients. This role requires a deep understanding of performance channels and the ability to deliver measurable results across platforms. Rafiki has worked with 100+ brands both locally and internationally.This...
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PERFORMANCE MARKETING SPECIALIST
2 weeks ago
india, IN NEXA - Digital Marketing Full timeNEXA is an award-winning, full-service digital growth agency trusted by global and regional brands. We combine data, creativity, and technology to deliver performance at scale. As we expand our client portfolio, we are looking for a seasoned Performance Marketing Specialist who can hit the ground running, elevate campaign results, and help us win more...
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Performance marketing specialist
2 weeks ago
Delhi, India NEXA - Digital Marketing Full timeNEXA is an award-winning, full-service digital growth agency trusted by global and regional brands. We combine data, creativity, and technology to deliver performance at scale. As we expand our client portfolio, we are looking for a seasoned Performance Marketing Specialist who can hit the ground running, elevate campaign results, and help us win more...
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PERFORMANCE MARKETING SPECIALIST
2 weeks ago
Delhi, India NEXA - Digital Marketing Full timeNEXA is an award-winning, full-service digital growth agency trusted by global and regional brands. We combine data, creativity, and technology to deliver performance at scale. As we expand our client portfolio, we are looking for a seasoned Performance Marketing Specialist who can hit the ground running, elevate campaign results, and help us win more...
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Performance Marketing Specialist
3 weeks ago
Mumbai, Maharashtra, India, Maharashtra Rafiki Marketing Full timeThe Performance Marketing Specialist is responsible for strategising, optimising, and reporting on digital advertising campaigns for Rafiki’s clients. This role requires a deep understanding of performance channels and the ability to deliver measurable results across platforms.Rafiki has worked with 100+ brands both locally and internationally.This...
