Digital Marketing Manager

3 days ago


Chandigarh, India Rgb Webtech Full time

Job Description

Key Responsibilities:

- Develop and implement comprehensive SEO strategies to improve organic search rankings and drive targeted traffic
- Perform keyword research to identify valuable keywords and integrate them into website content, meta tags, and headers
- Conduct SEO audits to identify technical issues and recommend on-site optimizations
- Collaborate with the content team to create and optimize SEO-friendly content aligned with keyword strategies
- Manage off-site SEO efforts, including link-building campaigns and partnerships to improve domain authority
- Monitor and analyze website traffic, rankings, and user behavior using SEO and analytics tools
- Stay updated on search engine algorithms, trends, and best practices, adapting strategies accordingly
- Provide regular SEO performance reports and actionable recommendations to marketing and senior management
- Work closely with developers, designers, and content creators to implement SEO improvements
- Collaborate with the marketing team to align SEO strategies with broader marketing goals
- Identify and resolve technical SEO issues such as crawl errors, duplicate content, and site speed problems
- Track competitor SEO strategies and industry trends to maintain a competitive advantage
- Research and implement emerging SEO trends like voice search optimization and mobile-first indexing



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