
Digital Marketing
23 hours ago
Job Description
AtBRISK, we harness technology to give our clients an experience that not only leaves them with advanced systems. But with peace of mind. And we unlock that by being technology-led, but people-driven. So when you're part of BRISK, you'll get everything you need to be your best at work - because our people are the heart of our business. And we're all about helping them to shine.
To be successful in this role you must have a track record as Digital Marketing & SEO Specialist (Hospitality Sector) for UK clients.
How will you be the change
We believe every role is essential to providing that peace of mind for our clients - whatever part of the business you're in. Because every role plays a part in driving us further. And everyone can be the change. That's how deliver value for our customers, and building systems that lead the way.
What does it take
Key Responsibilities :
SEO & Website Visibility
Conduct keyword research and competitor analysis for hotel brands.
Implement on-page SEO, technical SEO, and local SEO strategies.
Proactively manage Google Search Console and other analytics tools.
Ensure continuous optimisation of hotel websites to improve search rankings.
Content & Messaging
Create and optimise website content, blogs, and landing pages (26 per month depending on
workload).
Apply smart messaging strategies to drive urgency and conversions.
Collaborate with UK marketing team for brand tone and approvals.
Conversion Optimisation
Implement rate comparison tools and price match strategies to encourage direct bookings.
Improve booking engine messaging and user experience.
Regularly test and recommend changes through A/B experiments.
Reputation & Review Management
Monitor and respond to online reviews across platforms.
Highlight positive reviews and filter/responding to negative feedback constructively.
Provide monthly insights on guest sentiment and service improvements.
Digital Advertising & Remarketing
Create and manage remarketing ad campaigns (Google Display, Meta, etc.) to re-engagewebsite visitors.
Track ROI and report on campaign effectiveness.
Reporting & Analytics
Deliver monthly performance reports covering SEO, traffic, rankings, and conversion metrics.
Provide recommendations based on insights, competitor benchmarking, and emerging trends.
Experience Required:
Essential:
Minimum 3 years experience in SEO and digital marketing (hospitality or travel industrypreferred).
Strong knowledge of Google Analytics, Google Ads, Search Console, SEMrush/Ahrefs orsimilar tools.
Proven track record of increasing organic visibility and direct bookings.
Experience with WordPress/Hotel CMS platforms.
Familiarity with remarketing, A/B testing, and conversion optimisation.
Excellent English communication skills (written and verbal).
Key Attributes
Data-driven and analytical mindset.
Able to work independently but collaboratively with UK team.
Creative problem-solver who keeps up with digital marketing trends.
Highly organised with ability to manage multiple hotels/campaigns.
Performance Indicators
Growth in organic search traffic.
Increase in direct bookings vs. OTA bookings.
Improved search rankings for key terms.
Positive impact on online reputation scores.
ROI from digital ad spending.
Personal Traits:
Confident/assertive/self-motivated/driven
Proactive/uses initiative
Ability to provide clear direction
Demonstrates good business acumen
Good organizational skills and pays attention to detail
Articulate/effective communicator
Positive attitude
Commitment to personal development
Qualifications Required:
Bachelor's degree.
Working arrangements
In this role, the successful candidate would be required to work from the Ahmedabad office from Monday to Friday 12.00 PM 9.00 PM IST.
What can we offer you
Upon joining BRISK, you can expect a comprehensive benefits package including:
5 Working Days.
20 Annual Leaves.
8 UK Bank Holidays
Helping you to shine
We've always encouraged new and different perspectives - and that also means making ours a workplace that encourages diverse and unique voices. Where everyone feels welcome, included, and supported to be themselves and achieve more.
So, if you join us, you'll find an inclusive workplace that recognizes your hard work, offers lots of learning and development and support for your well-being. As well as benefits that can make a difference to your life.
Ready to start shining
Our people are our passion, so we're all about helping them to shine. That means putting everything in place for you to have a rewarding career with us. So you can go far in your career, with us behind you. And our business will grow, too. So, if you're ready to start your career journey with BRISK, we're ready to welcome you. It's a great place to be - the light, the energy, the solution. You.
Apply today
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