User Acquisition
1 week ago
Who We Are Reliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India , and our studio leads the conceptualization, development, and P&L for all our titles. We have produced some of the biggest and best IP-based games in the world , collaborating with Hollywood studios like DreamWorks, Warner, Paramount, Sony , and others. Some of our most popular games include WWE Mayhem, American Dad Apocalypse Soon, Drone Shadow Strike, World Robot Boxing, Pacific Rim, and T20 Cricket Champions. The Role As a UA Manager at Reliance Games , you will be responsible for growing and sustaining our live mobile game portfolio ( WWE Mayhem, Drone Shadow Strike 3, American Dad, Little Singham , and more) through data-driven user acquisition campaigns. Your focus will be on profitably scaling UA , ensuring every dollar spent translates into measurable growth, long-term player value, and ROI. Leverage the latest AI-powered tools and automation platforms to improve targeting, optimize bidding strategies, and scale creative testing at speed. Key Duties & Responsibilities - Plan, launch, and manage performance-driven UA campaigns across Meta, Google UAC, TikTok, ASA, Unity, IronSource, Moloco, and regional partners. - Optimize campaigns daily and weekly to achieve ROAS, ROI, and LTV targets. - Monitor and analyze campaign performance using Appsflyer, Firebase, and internal dashboards , providing actionable insights. - Collaborate with the Product and Live Ops teams to align UA spend with events, content updates, and monetization opportunities. - Partner with the Creative/Art team to test and iterate high-volume ad creatives , driving incremental growth through structured creative testing. - Conduct cohort analysis to evaluate performance across geos, channels, and audience segments. - Generate clear reporting for stakeholders, communicating UA performance and learnings effectively. - Stay ahead of industry trends, AI-driven UA technologies, and platform updates to ensure campaigns leverage the latest features and best practices. About You - 2–5 years’ experience in UA marketing for mobile games with proven success in managing profitable campaigns. - Strongly data-driven with excellent analytical skills — able to interpret campaign data, player funnels, and revenue metrics to guide decisions. - Hands-on expertise with Appsflyer (MMP) , Firebase, and ad platform dashboards. - Demonstrated ability to manage large UA budgets profitably across multiple channels and regions. - Experience in creative testing at scale (20–50+ variations/month) and translating results into performance improvements. - Proficiency in Excel/Google Sheets (pivot tables, formulas, data manipulation). SQL knowledge is a plus. - Strong communicator, able to collaborate cross-functionally and present clear, data-backed insights. - Passion for mobile games, live operations growth, and experimenting with AI-driven marketing strategies. Nice to Have - Familiarity with ASO and organic uplift strategies. - Experience with IP-based titles (Sports, Kids, Entertainment, or Hollywood). - Knowledge of ad monetization and cross-promotion strategies within live portfolios.
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User Acquisition Manager
7 days ago
Pune, India Reliance Games Full timeWho We Are Reliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India , and our studio leads the conceptualization, development, and P&L for all our titles. We have produced some of the biggest and best IP-based games in the world , collaborating with Hollywood studios...
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User Acquisition
7 days ago
pune, India Reliance Games Full timeWho We AreReliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India, and our studio leads the conceptualization, development, and P&L for all our titles.We have produced some of the biggest and best IP-based games in the world, collaborating with Hollywood studios like...
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User acquisition
3 weeks ago
Pune, India Reliance Games Full timeWho We Are Reliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India , and our studio leads the conceptualization, development, and P& L for all our titles. We have produced some of the biggest and best IP-based games in the world , collaborating with Hollywood...
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User Acquisition
4 weeks ago
Pune, India Reliance Games Full timeWho We Are Reliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India, and our studio leads the conceptualization, development, and P&L for all our titles. We have produced some of the biggest and best IP-based games in the world, collaborating with Hollywood studios...
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User Acquisition
2 weeks ago
Pune, India Reliance Games Full timeWho We AreReliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India, and our studio leads the conceptualization, development, and P&L for all our titles.We have produced some of the biggest and best IP-based games in the world, collaborating with Hollywood studios like...
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User Acquisition
7 days ago
Pune, India Reliance Games Full timeWho We Are Reliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India , and our studio leads the conceptualization, development, and P&L for all our titles. We have produced some of the biggest and best IP-based games in the world , collaborating with Hollywood studios...
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User Acquisition
1 week ago
Pune, India Reliance Games Full timeWho We AreReliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India , and our studio leads the conceptualization, development, and P&L for all our titles.We have produced some of the biggest and best IP-based games in the world , collaborating with Hollywood studios like...
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User Acquisition
7 days ago
Pune, India Reliance Games Full timeWho We AreReliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India , and our studio leads the conceptualization, development, and P&L for all our titles.We have produced some of the biggest and best IP-based games in the world , collaborating with Hollywood studios like...
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User Acquisition
3 weeks ago
Pune, India Reliance Games Full timeWho We AreReliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India, and our studio leads the conceptualization, development, and P&L for all our titles.We have produced some of the biggest and best IP-based games in the world, collaborating with Hollywood studios like...
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User Acquisition
4 weeks ago
Pune, India Reliance Games Full timeWho We AreReliance Games is a leading game developer and publisher with over 500 million worldwide downloads. We are the largest IP game developer in India, and our studio leads the conceptualization, development, and P&L for all our titles. We have produced some of the biggest and best IP-based games in the world, collaborating with Hollywood studios like...
