▷ (Urgent Search) Digital Marketing Specialist

2 days ago


Virar India SYNOVATIVE Full time

Job Description Job Title: Performance Marketing Manager Location: Vasai, Mumbai- Maharashtra Experience: 2-4 Years Job Type: Full-time Job Description: We are seeking a skilled and experienced PPC Manager to join our dynamic team. The PPC Manager will be responsible for managing and developing our pay-per-click campaigns to ensure they meet performance and revenue targets in line with our overall marketing strategy. Job Requirements: - Minimum 2 years of experience in Meta Paid Marketing Campaigns (Must Have) & Google ads - Preferably experience in the Real Estate & E-Com - 2 years of experience in Performance Marketing - Experience with data-driven campaigning strategies, including analyzing performance data, industry trends, and customer behavior - Ability to take ownership of paid campaigning activities for the assigned portfolio - Self-motivated and performance-oriented with the ability to work with minimal monitoring and supervision - Willingness to work in a dynamic and challenging start-up culture - Desire to grow within the role and organization Roles & Responsibilities: - Daily optimization and testing of Meta & PPC campaigns across all channels, including SEO/SEM/SMM search, display, remarketing, and paid social - Media planning and budget distribution across various paid advertising channels - Measure and report performance of all digital marketing campaigns, assessing against goals (ROI and KPIs) - Execute and measure experiments and conversion tests - Collaborate with internal teams to create landing pages and optimize user experience - Utilize strong analytical abilities to evaluate end-to-end customer experience across multiple channels and touchpoints - Instrument conversion points and optimize user funnels - Create and send weekly/bi-monthly reports with insightful commentary, providing an action plan for the upcoming weeks



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