Exec. Social Media Specialist

4 weeks ago


Mumbai, India Fluidscapes Full time

Job Description - Handling Paid Activities - Post Boosting, Basic Campaign Creation on FB, Google. - Achieving Weekly/Monthly targets set for individual brands - Perform research on current benchmark trends and Audience Analysis for brands. - Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos, and news) - Suggest and implement new features to develop brand awareness. - Stay up-to-date with current technologies and trends in social media, design tools, and applications - Communicate with followers, respond to queries in a timely manner, and monitor customer reviews - Weekly KPIs updates and presenting to management - Analyze customer expectations according to past social media activity - Establish relationships with social media influencers to develop a strong network - Ensure brand consistency in copy through tone, voice, and terminology - Create actionable plans to both grow and maintain followers Mainly for the BIG 4 social media platforms i.e., Twitter, Facebook, Instagram, YouTube, and also other platforms like LinkedIn, Reddit, Quora, Pinterest, etc. Show less - Well-versed with Facebook adverts paid promotions on different social media platforms, SMO, Social media - ad creation and promotion, and Google adverts. - Community Creation & Management through all social media platforms and online sites e.g. Quora, - Reddit, Wiki how etc. - Should have managed multiple social media accounts - Should be well-versed in generating reports for the campaigns handled. - Should have intrinsic knowledge of the inner working of social media marketing tools and their - settings - Regularly checking the technical health of each Sm platform - Respond and react to changes within - social networks, changes in functionality, methods of engagement , etc. - Social Media Listening/ Monitoring (Using relevant tools) - Designing and implementing social media strategy to align with business goals - Regularly track the performance of posts and derive insights to propose future strategies for all - accounts and present the same. - Creating Monthly Content Calendar



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