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The company is seeking a senior resource who would head the social media and Digital Marketing Division The incumbent would be responsible for leading and guiding the team in making social media and digital media campaigns The role would include Campaign strategizing developing implementing monitoring and reporting Coordinating with clients for the campaigns planning creative approvals and feedback Candidate Profile The agency has large clients where the interaction is with very senior professionals It is essential that the candidate have a good personality knowledge and strong communication skills Should have leadership skills be proactive and take total ownership of work Experience including but not limited to Facebook Instagram LinkedIn Twitter Snapchat Pinterest Flickr and YouTube Should have working knowledge of relevant AI tools technologies and would be responsible for building up an AI ecosystem in the agency Understanding of social media analytics tools and paid promoted campaigns Should have handled influencer-led campaigns and UGC Know how to propagate content across relevant groups to reach bigger relevant audience Ideally should have handled social media accounts with at least 100 000 followers and business of at least 50 lakhs Required Criteria PG Graduation in Computer IT Marketing Communication or an appropriate course is requiredxe2x80x94exceptions will be made for exceptional candidates Experience in an Advertising or a Social media agency at a senior role is essential

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