Senior Analyst, Digital

1 day ago

Hyderabad, Telangana, India Sandoz Full time
Job Description

Key Responsibilities:

- Use data analytics to derive an understanding of customer behavior, apply segmentation and predictive methods to improve marketing effectiveness.
- Analyze digital marketing performance across various channels such as Email Marketing,Field Digital like iCVA and RTEand Content Marketing, and provide optimization recommendations.
- Analyze complex digital data sets and provide strategic insights to drive business decisions.
- Develop, maintain, and improve accurate, actionable, and insightful reporting and dashboards.
- Work closely with cross-functional teams to understand their data needs and deliver reliable, consistent data sources.
- Conduct extensive business process analysis to identify areas for process improvement and efficiencies.
- Stay informed on industry trends and developments to advise management on strategies for business growth.
- Track and report business performance regularly, using findings from data analysis.
- Clearly communicate data-driven insights to stakeholders and influence decision-making processes.
- Collaborate with senior management to understand business goals and develop data-driven solutions.
- Create models to automate processes, increasing efficiency and accuracy.
- Manage and navigate complex data structures, ensuring data integrity and accuracy.
- Good understanding of Pharma data, Field activity is preferred.

Essential Requirements:

- Bachelor s degree in marketing, Business, Statistics, or a related field. A master s degree is preferred.
- Expertise in using analytics tools (Qlik, Data IKU or any ETL tool), third party media, email marketing platforms etc.
- Strong in SQL and usage of advanced excel.
- Strong analytical and problem-solving skills with a high-level attention to detail.
- Exceptional written and verbal communication skills, with the ability to translate complex data into actionable insights.
- Strong ability to think strategically, analyze, and interpret market dynamics and develop key industry insights.
- Proficient in statistical analysis tools (R, Python, or similar) and data visualization tools (Tableau, Excel, Power BI or similar).
- Ability to work independently and collaboratively in a team environment.

Desired Requirements:

- Demonstrated experience as a Senior Analyst in a Business Analyst role.
- Proficient in complex SQL, Python, Alteryx, or equivalent data management tools.
- Expertise in the digital marketing landscape, with hands-on experience in the Pharmaceutical industry, specifically within Commercial and Marketing analytics.
- Applied advanced analytics methods such as A/B Testing, Hypothesis Testing, and Supervised and Unsupervised classification techniques for data-driven optimizations.
- Certification or formal training in relevant analytics or business intelligence tools would be an added advantage.

Skills:

- SQL
- Advanced Excel
- Advanced Power point
- Python (Good to have)
- Any ETL tools (Alteryx, Knime, DataIKU etc.)
- Analytical Thinking.
- Digital Marketing.
- Marketing Strategy.
- Problem Solving.
- Statistical Analysis.

  • Senior Credit Risk Analyst

    5 days ago

    Hyderabad, Telangana, India beBeeRisk Full time ₹ 80,00,000 - ₹ 1,20,00,000

    Job Title: Senior Credit Risk AnalystThis is a highly challenging role that requires strong analytical and communication skills. As a Senior Credit Risk Analyst, you will play a crucial part in ensuring the smooth operation of our credit business.Key Responsibilities:Monitor all digital journeys from the credit side and ensure thorough testing and tracing...

  • Senior Analyst

    4 weeks ago

    Hyderabad, Telangana, India Thomson Reuters Full time

    Senior Analyst - Business Finance FP A Decision Support and Insights Group DSIG - Finance Looking forward to advancing your career in Business Finance and Financial Planning Analysis space We are growing and we are hiring come join us The Senior Analyst partners with the Legal team to provide analytical support to help drive business performance ...

  • IT & Digital Senior Analyst

    2 days ago

    Hyderabad, Telangana, India beBeeManufacturing Full time ₹ 1,20,00,000 - ₹ 2,50,00,000

    Senior Analyst - IT&DWe are a global team driven by our purpose to safeguard, heal and nurture in the relentless pursuit of a cleaner, healthier world.Our mission is to ensure that access to high-quality hygiene, wellness, and nourishment becomes a universal right.Job SummaryIn this pivotal role, you will be instrumental in championing key initiatives...

  • Senior Business Analyst

    4 weeks ago

    Hyderabad, Telangana, India ValueLabs Full time

    Greetings from ValueLabs, ValueLabs is hiring for Senior Business Analyst/Technical BA. Below is the detailed Job Description. Exp: 6+ Years Location: Hyderabad Mode of Work: Hybrid Primary Skills: Business Analyst, Integration(API) with SAP, Successfactors, Primavera P6 Good to have: Domain - Construction Management, Manpower Management Systems. Job...

  • Senior Business Analyst

    1 minute ago

    Hyderabad, Telangana, India ServiceNow Full time

    Senior Business AnalystExperience: 5-8 YearsAbout the Role:- We are looking for a Senior Business Analyst to bridge the gap between business needs and technical solutions.- You will be responsible for gathering requirements, analyzing business processes, and ensuring successful project implementation.- This role requires a combination of business acumen,...

  • Senior Digital Engineer

    2 hours ago

    Hyderabad, Telangana, India ACL Digital Full time

    Emulation Engineer 4-5 yrs of experience in emulation/prototyping using Cadence/Synopsys tool flows (Palladium/Protium/HAPS/Zebu)~ Working knowledge of System Verilog & Verilog language semantics and compilation flows ~ Experience: 3 to 8 Years ACL Digital, a leader in digital engineering and transformation, is part of the ALTEN Group. At ACL Digital, we...

  • Senior Business Analyst

    2 weeks ago

    Hyderabad, Telangana, India Freyr Solutions Full time

    Job title - Senior Business AnalystExperience – 5yrs- 10yrsEducation - BS Business Administration – Management Information Systems, • BS Business Administration – General Administrative, • BS/BA Information Technology/CSkills: Analytics and Reporting, Business Analysis, Business Analytics, data analysisRole Purpose: Key facilitator on establishing...

  • Senior Business Systems Analyst

    2 days ago

    Hyderabad, Telangana, India beBeeSenior Full time ₹ 90,00,000 - ₹ 1,20,00,000

    Senior Analyst RoleWe are seeking a highly skilled Senior Analyst to drive the evolution of our IT systems. This individual will play a pivotal role in ensuring our IT infrastructure meets business needs and aligns with strategic objectives.Main ResponsibilitiesProvide operational business support by collaborating with cross-functional teams to manage...

  • Senior Business Analyst with Governance

    3 weeks ago

    Hyderabad, Telangana, India People Prime Worldwide Full time

    About Company:Our client is a trusted global innovator of IT and business services. They help clients transform through consulting, industry solutions, business process services, digital & IT modernization and managed services. Our client enables them, as well as society, to move confidently into the digital future. We are committed to our clients' long-term...

  • Senior Business Analyst with Governance

    2 weeks ago

    Hyderabad, Telangana, India People Prime Worldwide Full time

    About Company: Our client is a trusted global innovator of IT and business services. They help clients transform through consulting, industry solutions, business process services, digital & IT modernization and managed services. Our client enables them, as well as society, to move confidently into the digital future. We are committed to our clients'...