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Company Description WNS Holdings Limited NYSE WNS is a leading Business Process Management BPM company We combine our deep industry knowledge with technology and analytics expertise to co-create innovative digital-led transformational solutions with clients across 10 industries We enable businesses in Travel Insurance Banking and Financial Services Manufacturing Retail and Consumer Packaged Goods Shipping and Logistics Healthcare and Utilities to re-imagine their digital future and transform their outcomes with operational excellence We deliver an entire spectrum of BPM services in finance and accounting procurement customer interaction services and human resources leveraging collaborative models that are tailored to address the unique business challenges of each client We co-create and execute the future vision of 400 clients with the help of our 44 000 employees Assistant Manager Process Training Google Ads About the Role We re looking for a passionate and skilled Assistant Manager to join our Learning Development team focusing on the dynamic world of Google Ads In this role you will be instrumental in developing and delivering high-impact training programs that empower our teams to excel You will be responsible for ensuring our internal specialists have an in-depth understanding of Google Ads products including campaign creation optimization strategies and performance analysis This role requires a unique blend of technical expertise in digital marketing and a genuine passion for people development Key Responsibilities 1 Training Program Management Delivery Design develop and deliver comprehensive training programs and content for both new hires and tenured employees This includes foundational knowledge advanced optimization techniques and updates on new product features You ll lead engaging training sessions both in-person and virtually creating a positive and collaborative learning environment 2 Subject Matter Expertise Serve as the go-to expert for Google Ads Stay current with industry trends platform updates and best practices to ensure all training materials are accurate relevant and cutting-edge This includes a deep understanding of campaign types Search Display Video App Shopping bidding strategies keyword research audience targeting and performance analysis 3 Training Needs Analysis Proactively identify skill gaps and training needs by analyzing performance data gathering feedback from team leaders and observing current workflows You ll use this data to create targeted and impactful training interventions 4 Content Creation Maintenance Develop a wide range of engaging and effective training materials including presentations e-learning modules workshops hands-on exercises and job aids You ll also be responsible for regularly updating and refining existing content to reflect platform changes 5 Performance Measurement Impact Analysis Track measure and report on the effectiveness of training programs You ll analyze the impact of training on key business metrics such as team productivity campaign performance and customer satisfaction 6 Stakeholder Collaboration Partner closely with cross-functional teams including operations product and leadership to align training initiatives with business goals and priorities You ll act as a strategic partner to ensure our teams are always prepared for new challenges 7 Mentorship Coaching Provide one-on-one coaching and support to individuals helping them to apply their learning in real-world scenarios and grow professionally Your people-centric approach will be crucial in fostering a culture of continuous learning Qualifications Educational Background A Bachelor s degree is required preferably in Marketing Communications Business or a related field Professional Experience a Minimum of 3-4 years of experience in a dedicated training learning and development or enablement role b Hands-on in-depth experience in digital marketing with a proven track record of managing and optimizing Google Ads campaigns You should be comfortable with campaign creation management and strategic optimization across various campaign types Required Skills Competencies a Google Ads Expertise Demonstrated in-depth knowledge of the Google Ads platform You should be able to articulate the nuances of different bidding strategies performance metrics e g CPA ROAS CTR and advanced optimization techniques b Instructional Design Proven ability to apply instructional design principles to create engaging effective and audience-appropriate training materials c Exceptional Communication Presentation Skills The ability to communicate
