Creative Strategist

23 hours ago

Mumbai, Maharashtra, India Aprajita Toor Official Full time
Location: Chembur, Mumbai

Type: Full-time, On-site

Email: HR@aprajitatoor.com

About the Role

At Aprajita Toor, design is more than craft, it is culture, narrative, and heirloom reimagined. We are seeking a Creative Strategist & Product Stylist to be the creative engine of the brand, a dynamic role that blends styling, direction, and content strategy.

This position sits at the intersection of product, social media, and visual storytelling, ensuring every piece of content reflects our luxury identity and design philosophy.

Key Responsibilities

- Lead product styling and art direction across look books, editorials, and campaign shoots.
- Work closely with the photography and design teams to execute content with precision and storytelling finesse.
- Develop and manage content strategy, planning, and execution across digital platforms.
- Create and oversee the content calendar, ensuring alignment with launches, campaigns, and brand milestones.
- Conceptualize and design mood boards, campaign narratives, and creative briefs that reflect the brand's luxe ethos.
- Direct and manage campaign execution—from ideation to delivery.
- Ensure consistency in visual identity, tone of voice, and brand positioning across all touchpoints.
- Act as a bridge between product, marketing, and brand storytelling to bring concepts to life.

Ideal Candidate

- 2+ years of experience in creative strategy, product styling, or art direction (fashion, luxury, or lifestyle).
- Strong eye for aesthetics with proven experience in visual storytelling and content creation.
- Skilled in content planning, mood boarding, and campaign execution.
- Excellent writing and research abilities, with a flair for luxury brand narratives.
- Detail-oriented, organized, and able to balance creative vision with executional discipline.
- Passionate about craft, heritage, and contemporary luxury.

Apply with your CV and portfolio at HR@aprajitatoor.com

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