Delivery Manager- Digital Marketing
4 weeks ago
Job Description Job Title: Digital Marketing Delivery Manager Location: Remote / Hybrid Employment Type: Full-time Reports To: COO & Director - Projects Role Overview We are looking for an experienced Digital Marketing Delivery Manager to lead a cross-functional team delivering complex marketing operations and analytics initiatives for a global enterprise client. This role requires a deep understanding of marketing technologies, campaign automation, web analytics, UI/UX, and B2B marketing platforms. The ideal candidate will have a proven track record in delivering digital marketing programs at scale, with a strong grasp of data-driven marketing, project governance, stakeholder engagement, and team leadership. Key Responsibilities 1. Program & Delivery Management - Oversee end-to-end delivery across multiple marketing operations workstreams: - Digital Web Analytics & Capabilities - Email Marketing Automation - UI/UX Design and Optimization - Promotions Platform Operations (Global) - B2B Marketing Operations (Eloqua) - Marketing Performance Reporting (Tableau) - Manage delivery timelines, prioritize backlogs, and ensure on-time execution with high quality. - Define delivery metrics, monitor SLAs, and lead sprint planning and retrospectives. 2. Stakeholder & Team Leadership - Act as the primary delivery point of contact for senior marketing, analytics, and product stakeholders. - Lead and mentor a cross-functional team of campaign managers, designers, developers, analysts, and QA specialists. - Translate business priorities into structured project plans and execution strategies. 3. Digital Marketing Technology Oversight - Drive campaign operations and segmentation logic using marketing automation platforms such as Eloqua or Adobe Campaign. - Ensure effective use of analytics tools including GA4 and Tableau to deliver actionable insights and campaign performance reports. - Support the development and maintenance of custom landing pages and promotional microsites on global marketing platforms. 4. UI/UX Design Enablement - Guide user research, journey mapping, wireframing, and interface design across digital products. - Support delivery of scalable and reusable design systems and templates. - Collaborate with design, development, and marketing teams to enhance product experiences. 5. Data Analysis & Optimization - Oversee A/B testing initiatives and analytics implementation to improve marketing ROI. - Partner with web analytics teams to ensure data integrity, audience targeting, and campaign attribution. - Champion insight-driven marketing and continuous optimization. Required Qualifications - 10+ years of experience in digital marketing delivery, with 4+ years in a client-facing delivery leadership role - Strong experience with marketing automation platforms (Eloqua, Adobe Campaign, Salesforce Marketing Cloud) - Hands-on knowledge of Google Analytics 4 (GA4), Tableau, Tag Management, and campaign attribution models - Familiarity with UI/UX tools such as Figma, Sketch, or Adobe XD - Experience managing design and development of landing pages and digital campaigns - Proficiency in project and workflow management tools (e.g., Wrike, JIRA, Asana) Preferred Skills - Strong grasp of digital KPIs: engagement rates, conversion funnels, deliverability, segmentation, and testing frameworks - Excellent verbal and written communication with a proactive and consultative approach - Ability to manage globally distributed teams and coordinate across time zones - Experience in high-volume, high-velocity marketing environments Success Metrics - 95% on-time and error-free delivery across all campaign and digital projects - Improvement in campaign performance metrics driven by data and analytics - Measurable adoption of design components and reusable templates - High client satisfaction and successful renewals or program expansion - Reduced turnaround time for campaign lifecycle and analytics reporting
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