Digital Marketing Specialist

3 weeks ago

Kollam KL IN Jeelife International Pvt Ltd Full time

Job Summary The Digital Marketing Executive is responsible for planning developing implementing and managing the company s digital marketing strategies to enhance brand awareness drive online traffic and generate leads or sales The role involves managing all digital channels to ensure consistent brand messaging and effective marketing performance Key Responsibilities Develop and execute digital marketing campaigns across various platforms Google Facebook Instagram LinkedIn etc Manage and optimize website content SEO SEM and social media presence Create engaging digital content including graphics videos and posts Analyze digital campaign performance using analytics tools Google Analytics Meta Ads Manager etc Manage email marketing campaigns and database growth Coordinate with the design and content team to ensure marketing materials align with brand guidelines Research and implement the latest trends in digital marketing to improve reach and engagement Monitor and report on campaign performance with insights and recommendations Manage online reputation and respond to customer inquiries on digital platforms Plan and execute paid advertising campaigns PPC display ads social media ads Qualifications and Skills Bachelor s degree in Marketing Digital Media or related field Minimum 1-3 years of experience in digital marketing or similar role Strong knowledge of SEO SEM Google Ads and social media marketing Proficiency with marketing tools like Google Analytics Meta Business Suite Canva and Mailchimp Excellent written and verbal communication skills Creative mindset with attention to detail Ability to work independently and as part of a team Job Types Full-time Permanent Pay 15 000 00 - 22 000 00 per month Work Location In person

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