Marketing Manager

4 weeks ago


Karur TN IN ThogaiMurugan Builders Full time

About the Company Thogai murugan real estate is a leading player in the real estate industry specializing in residential commercial and mixed-use developments We are committed to delivering quality projects that create value for our customers and stakeholders Job Overview We are looking for an experienced and dynamic Marketing Manager to lead our marketing initiatives and drive brand visibility customer acquisition and sales growth in the competitive real estate market The candidate will be responsible for planning executing and monitoring marketing campaigns across digital and offline channels while building strong relationships with clients brokers and partners Key Responsibilities Strategic Planning Branding Develop and implement marketing strategies to achieve sales and revenue targets Establish brand positioning and ensure consistency across all communication platforms Conduct market research competitor analysis and customer insights to identify opportunities Campaign Management Plan and execute integrated marketing campaigns digital print outdoor events etc Oversee advertising PR events roadshows and property exhibitions Collaborate with sales teams to generate quality leads and increase conversions Digital Marketing Lead Generation Manage digital marketing strategies including SEO SEM social media email marketing and paid campaigns Monitor and optimize performance of online campaigns for maximum ROI Track and analyze lead generation funnels and customer journeys Collaboration Networking Build and maintain strong relationships with real estate agents brokers channel partners and agencies Negotiate with external vendors for cost-effective marketing solutions Support the sales team with marketing collateral presentations and promotional activities Budget Reporting Manage the marketing budget and allocate resources effectively Prepare monthly quarterly marketing performance reports for management review Track KPIs such as brand awareness lead generation and campaign effectiveness Key Skills Required Strong understanding of real estate industry trends buyer behavior and market dynamics Excellent knowledge of digital marketing social media and CRM tools Creative thinker with strong analytical and problem-solving skills Exceptional communication presentation and interpersonal skills Proven ability to manage multiple projects and meet deadlines Leadership qualities to build and guide a high-performing marketing team Eligibility Criteria Education MBA Masters degree in Marketing Business Administration or related field Experience Minimum 58 years of experience in marketing with at least 3 years in the real estate sector Proficiency in digital marketing platforms Google Analytics and MS Office Experience in handling luxury residential or commercial projects will be an added advantage What We Offer Competitive salary with performance-based incentives Opportunity to work on prestigious real estate projects Dynamic and growth-oriented work environment Professional development and career growth opportunities Role Digital Marketing - Other Industry Type Advertising Marketing Digital Marketing Department Marketing Communication Employment Type Full Time Permanent Role Category Digital Marketing UG Any Graduate PG Any Postgraduate Key Skills highlighted with are preferred Marketing Strategy PlanningTeam Management Offline Marketing Management Strategic Marketing Planning Online Marketing Marketing Campaigns Vendor Coordination Digital Marketing Reporting And Analysis Branch Support Job Type Full-time Pay 20 000 00 - 30 000 00 per month Benefits Health insurance Paid sick time Provident Fund Work Location In person


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