PR Officer Office of the Chancellor

4 weeks ago

Mumbai, Maharashtra, India ATLAS SkillTech University Full time
Job Description

Location: ATLAS SkillTech University, Tower 1, Equinox Business Park, Off BKC, LBS Marg, Kurla (W), Mumbai 400070

Work Schedule: Full-time on campus with flexibility for events during evenings/weekends

ATLAS SkillTech University is looking for a PR Officer to build and manage the public image and media presence of our Hon'ble Chancellor and Executive President. This high-impact individual contributor (IC) role sits within the President's Office and is responsible for crafting and executing leadership communications that strengthen ATLAS public positioning.

Key Responsibilities

Leadership PR & Reputation Management

Strategize and drive media visibility for the Chancellor and President across print, digital, and broadcast platforms

Draft op-eds, interviews, leadership profiles, speeches, and social media content

Track media mentions and reputation metrics

Media Relations

Serve as the primary liaison for media outreach and interactions for the Executive Office

Organize press events, interviews, and media briefings

Build strong networks with journalists, editors, and key stakeholders in media

Content Development

Prepare press releases, media kits, Q&A docs, and talking points

Align content with institutional vision, tone, and strategy

Work with internal teams and external PR/design agencies as needed

Public Engagement

Manage visibility at key forums, panels, and industry events

Coordinate leadership appearances and social media strategy

Project Management

Maintain a PR calendar and report progress regularly

Track performance of media campaigns and visibility efforts

Candidate Profile

Education

Master's degree in Journalism, Communications, Media, Public Relations, or Marketing

Experience

68 years in Public Relations, Corporate, or Strategic Communications

Prior experience in executive profiling is a strong plus

Skills & Attributes

Excellent writing and interpersonal communication skills

Strong network within the media landscape

High on ownership, confidentiality, and trust

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