Content Writer

3 weeks ago


Bengaluru, India Acko General Insurance Full time

**About Us**
ACKO, India’s first digital insurance company is on a mission to fundamentally redefine how the world experiences insurance.

ACKO embarked on its journey to craft a versatile insurtech solution that centers around the customers needs. Today, we stand as a testament to our commitment, addressing long-standing challenges and establishing new benchmarks in the industry.

We are not just another conventional insurance firm. We are not the people consulted solely for claims”. Anchored in a tech-centric philosophy, our approach fuels innovation, empowering us to develop comprehensive products that cater to every aspect of our customer's; insurance requirements.

Our tech-first approach ensures that customers benefit from a seamless and holistic fulfillment experience, distinct from the norm.

ACKO, as a brand, stands as a resilient safety net, a beacon of protection, adeptly shouldering individuals, families, and enterprises through the complex and often unpredictable currents of life. This steadfast commitment is underscored by the unwavering support of our marquee investors, including Binny Bansal, Amazon, Ascent Capital, Accel, SAIF, Catamaran, General Atlantic, and Multiples.

Our strategic partnerships with prominent businesses in the digital ecosystem; the likes of Amazon, Ola, RedBus, Oyo, Lendingkart, ZestMoney, and the GOMMT group, further exemplify ACKO’s commitment to forging alliances that amplify the impact of ACKO’s business. The impressive reach of our products, having touched the lives of over 75 million unique users, further attests to its significance.

**Roles and Responsibilities**
- Be the voice of ACKO by creating and editing exciting, compelling and original content for search engine optimized blogs & monthly ad campaigns.
- Work with the SEO team on optimal keyword research, & understand the intent of keywords used in searches.
- Proofreading & editing, articles and blogs for ACKO.
- Be a part of the ideation & execution of monthly digital marketing campaigns.
- Data-driven approach: Keep track of analytics/feedback for all content pieces, and use the feedback to improve the content.
- Stick to the content calendar deadlines.

**Experience on Tools**:

- Familiar with Copyscape and other proofreading tools.
- Proficient in MS Word, Google Docs, sheets, and presentations.

**Skill set required**:

- A full-stack content editing wizard with 3+ years of relevant experience.
- Someone with excellent written and spoken communication skills in English.
- We will like you a little more if you're funny.
- Familiarity with Inbound marketing principles.
- Familiarity with content marketing collaterals - landing pages, ebooks, blogs and Social media ads, mailers etc.
- Education: A bachelor's degree is the least we ask for.
- Experience in keyword research and content strategy.
- Ability to write long/short forms of content.
- Write/edit written content based on SEO inputs.


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