Digital Marketing Assistant
2 weeks ago
As a Digital Marketing Specialist at Green Pots, you will play a pivotal role in developing and executing digital marketing campaigns to drive brand awareness, generate leads, and increase customer engagement. You will work closely with the marketing team and other departments to implement digital initiatives that align with our overall marketing objectives.
**Key Responsibilities**:
- **SEO and SEM Optimization**: Conduct keyword research, optimize website content, and manage PPC campaigns to improve search engine rankings, increase organic traffic, and drive conversions.
- **Social Media Management**: Manage and grow social media presence across platforms such as Facebook, Instagram, Twitter, LinkedIn, etc. Create and schedule social media posts, engage with followers, and analyze social media performance metrics.
- **Analytics and Reporting**: Utilize analytics tools (e.g., Google Analytics, social media insights) to track and analyze digital marketing performance metrics. Prepare regular reports and insights to evaluate campaign effectiveness and make data-driven recommendations for improvement.
- **Campaign Optimization**: Continuously optimize digital marketing campaigns based on performance data, industry trends, and customer feedback. Test and experiment with different strategies to improve ROI and achieve marketing goals.
- **Willing to do Extra Work**: Demonstrate a proactive attitude and willingness to go the extra mile when needed. This may include working on special projects, taking on additional responsibilities, or adapting quickly to changing priorities.
**Qualifications**:
- Bachelor's degree in Marketing, Digital Marketing, Communications, or related field..
- In-depth knowledge of digital marketing channels, tools, and best practices.
- Excellent written and verbal communication skills.
- Strong analytical skills and the ability to interpret data to drive decision-making.
- Creative thinking, problem-solving abilities, and attention to detail.
- Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
**Salary**: ₹12,000.00 - ₹18,000.00 per month
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
**Education**:
- Bachelor's (required)
**Experience**:
- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)
**Location**:
- Nagpur, Maharashtra (preferred)
Willingness to travel:
- 25% (preferred)
Work Location: In person
Expected Start Date: 15/04/2024
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