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Online Marketing Executive

1 month ago

Topsia Kolkata West Bengal, India GLOBAL INFRA SERVICES Full time

Develop and execute marketing strategies for all marketplaces, including Amazon, Flipkart, Myntra, Ajio, Tata Cliq, Nykaa Fashion, Pernia's Pop-Up Shop, and Jaypore.
- Coordinate with internal teams and external agencies to manage advertising campaigns on Amazon and other marketplaces, from strategy development to execution and optimization.
- Coordinate with internal teams and external agencies to ensure effective implementation of marketing campaigns.
- Monitor and analyze campaign performance, providing regular reports and insights to optimize campaigns.
- Stay updated with the latest trends and best practices in online advertising and

e-commerce.
- Create relevant reports and maintain documentation.
- Responsible for creating and managing marketing calendar.
- Coordinate content with internal team(s) and manage tasks with internal and external teams (agencies).
- Managing the catalogue and product listing of all the categories of items, updating product data, specifications etc.
- Checking each product page and looking out for inactive listing, errors or mismatches of data and getting them rectified.
- Ownership of the product catalog, including setting up new product listings, product descriptions, images, pricing, variations and optimizing product detail pages for maximum conversion.
- Manage and optimize Google Ads and Meta Ads campaigns.
- Conduct keyword research to identify high-performing keywords for advertising and SEO purposes.
- Analyze market trends and consumer behavior to provide valuable market insights for campaign optimization and strategy development.
- Collaborate with the design team to create engaging and effective marketing creatives.
- Assist in other marketing activities as needed, such as social media management, content creation, and SEO.

Pay: ₹200,000.00 - ₹400,000.00 per year

Schedule:

- Day shift

Application Question(s):

- WHAT IS YOUR TOTAL EXPERIENCE IN ONLINE/DIGITAL MARKETING?
- WHAT IS YOUR CURRENT SALARY?
- HOW MUCH IS YOUR EXPECTED SALARY?
- WHHAT IS YOUR NOTICE PERIOD?
- ARE COMFOTABLE FOR THIS LOCATION ( TOPSIA ROAD KOLKATA)?

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 3 years (required)

Work Location: In person

Expected Start Date: 24/05/2024

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