Copywriter

7 months ago


Gurugram Haryana, India La pink Pvt Ltd Full time

Roles & Responsibilities: - The role holder would be responsible for ideating and creating unique and engaging content / communication for the brand that can be used for various mediums & platforms.
- Creation & Execution - Write and curate short and long format contextual, innovative, clutter breaking and error-free content that align with brand guidelines and business objectives maintaining a consistent brand voice and messaging across all channels.
- Proofread, edit and correct content that is finalized for execution. Research, if required.
- Use SEO principles to maximize copy’s reach.
- Source images and other content required to support the team.
- Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.
- Interpret copywriting briefs to understand project requirements.
- Simultaneously manage multiple projects with short deadlines.
- Propose copy concepts and present underlying strategic thinking to business leaders.
- Collaborate with creative and marketing team on large
- Work closely with internal graphics team to co create content, give creative content inputs and build marketing projects and brand campaigns.
- Collaborate with Marketing, PR and Customer Experience to develop a variety of content marketing materials.
- Monitor Digital and media industry trends and competition to identify and create variation.
- Experiment new content ways and format.
- Experience:

- 2 - 6 years of experience in devising social content, content planning and writing in an e-commerce / D2C platform products’ brand preferably beauty / cosmetics.
- Skills:

- Exceptional written and verbal communication skills with a keen eye for detail Good understanding of digital marketing concepts and platforms Strong understanding of storytelling techniques and the ability to craft compelling narratives Be able to think strategically and execute methodically.

Pay: ₹30,000.00 - ₹50,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

**Experience**:

- total work: 3 years (preferred)

Work Location: In person


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