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SEO Executive
2 weeks ago
**Reporting to**:SEO Manager
**Company Description**:
**Based in**:Remote / Hybrid
**Experience required**:2 years+
**Roles and Responsibilities**:
- Own Koimoi’s Off-page SEO (link building) strategy and execute the same
- On-page and technical SEO optimization
- Drive organic traffic on the website and strategy to improve the same
- Guide content publishers on best content and SEO practices
- Keep a close tab and create reports to measure KPIs of SEO performance like overall/organic traffic, bounce rate, average time spent, keyword rankings, backlinks, etc.
- Conduct competitive analysis and research, staying up to date on the competitive landscape
- Stay updated on industry trends and contemporary practices of SEO and Google algorithm updates
- Good understanding of WordPress & basic HTML codes
- Perform hyeigne check on the website to ensure smooth website experience
**Required Skills and Experience**:
- 2+ years of SEO experience
- Excellent understanding of on page and off page SEO
- Good experience in strategizing and executing link building activities
- Comfortable using SEO tools like Yoast SEO, SEMRush, Moz, Ahref, Search Engine SEO Spider, and Pagespeed Insights, etc.
- Hands-on experience of Google Analytics, Google Search Console & Google Keyword Planner, Schema Markup, AMP, etc.
- Strong analytical and communication skills are a must
- Experience working with entertainment/international or publication websites is a plus point
**Assignment**:
You can include some quick fixes in short-term SEO strategy.
**Task 2** -** Identify our three main competitors and come up with key comparison metrics & reasons why they are ranking better than us.