Social Media Executive

6 days ago

Panchpakhadi Thane Maharashtra, India Bricks Media Full time

**Role Definition**

A Digital Marketing Executive is responsible for enhancing online visibility and engagement through search engine optimization and social media strategies. They optimize website content, keywords, and metadata for higher search engine rankings while also managing social media accounts to foster audience growth and interaction. This role demands expertise in SEO best practices, and social media management to achieve digital marketing goals.

**Responsibility Deliverable**
- **SEO Strategy**: Develop and execute effective SEO strategies to improve website visibility on search engines, including keyword research, on-page optimization, and backlink management.
- **Technical SEO**: Ensure the website's technical aspects are optimized, such as site speed, mobile responsiveness, and schema markup, to enhance search engine rankings.
- **Keyword Management**: Conduct regular keyword research and analysis to identify opportunities for organic traffic growth.
- **Social Media Management**: Manage and grow social media accounts, create engaging content, and develop social media marketing campaigns to increase brand awareness and engagement.
- **Audience Engagement**: Monitor social media channels for trends and engage with the audience through comments, messages, and user-generated content.
- **Analytics and Reporting**: Use tools like Google Analytics and social media analytics to track the performance of SEO and social media campaigns, providing regular reports and insights to improve strategies.
- **Competitor Analysis**: Stay updated on industry trends and perform competitor analysis to identify opportunities and areas for improvement.
- **Link Building**: Build and maintain high-quality backlinks to improve domain authority and search engine rankings.
- **Conversion Optimization**: Implement strategies to optimize website conversion rates, such as A/B testing and landing page optimization.
- **Online Reputation Management**: Monitor online reviews and manage the online reputation of the brand, addressing customer feedback and concerns.
- **Stay Informed**: Stay up-to-date with the latest SEO and social media trends, algorithm changes, and industry best practices.

Pay: ₹11,049.51 - ₹25,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Commuter assistance
- Paid sick time
- Paid time off

Schedule:

- Day shift

Supplemental pay types:

- Commission pay
- Performance bonus
- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- Meta Ads: 1 year (preferred)
- Google As: 1 year (preferred)

**Language**:

- English (preferred)
- Hindi (preferred)
- Marathi (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person

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