Marketing Associate

3 weeks ago

Delhi Delhi, India Balaji Dental Centre Full time

**Overview**:
At Balaji Dental Centre, the Marketing Associate for our dental practice plays a crucial role in supporting the marketing efforts to promote our services and enhance our brand presence in the local community. This role involves assisting with marketing campaigns, content creation, social media management, and data analysis to help drive patient engagement, loyalty, and practice growth.

**Responsibilities**:

- **1. Marketing Campaign Execution**:_
- Assist in the planning, coordination, and execution of marketing campaigns to attract new patients and retain existing ones.
- Collaborate with the team to develop creative campaign concepts, materials, and promotional offers.
- **2. Content Creation**:_
- Create engaging and informative content for various marketing channels, including social media posts, blog articles, newsletters, and website content.
- Ensure that content showcases the expertise and services of the dental practice.
- **3. Social Media Management**:_
- Manage social media accounts by scheduling and posting content that resonates with our target audience.
- Monitor social media engagement, respond to comments, and engage with followers to build relationships.
- **4. Patient Testimonials and Case Studies**:_
- Collect and curate patient testimonials and success stories that highlight positive experiences and treatment outcomes.
- Collaborate with satisfied patients to create compelling case studies.
- **5. Data Analysis and Reporting**:_
- Analyze marketing data and performance metrics to evaluate the effectiveness of campaigns and strategies.
- Prepare reports with key insights and recommendations for continuous improvement.
- **6. Local Community Engagement**:_
- Identify local events, health fairs, and community activities to participate in or sponsor as part of our community engagement strategy.
- Coordinate logistics and promotional materials for these events.
- **8. Collaborative Teamwork**:_
- Work closely with the practice owner, office manager, and other team members to align marketing efforts with business goals.
- Contribute creative ideas and insights during brainstorming sessions.
- **9. Website Management**:_
- Assist in maintaining and updating the practice's website with accurate and relevant information.
- Ensure the website is user-friendly and optimized for search engines.

**Qualifications**:

- Bachelor's degree in Marketing, Communications, Business, or related field.
- Previous experience in marketing, preferably in a healthcare or dental setting, is advantageous.
- Strong written and verbal communication skills.
- Familiarity with social media platforms, content creation, and digital marketing tools.
- Proficiency in Microsoft Office, Google Workspace, and basic graphic design tools.
- Analytical mindset with the ability to interpret data and draw actionable insights.
- Detail-oriented with excellent organizational skills for managing multiple tasks.
- Enthusiasm for working within a healthcare environment and contributing to patient satisfaction.
- Positive attitude, creativity, and willingness to learn and adapt in a dynamic setting.
- Knowledge of dental services and terminology is a plus.
- **The Marketing Associate role within our dental practice provides an exciting opportunity to help shape our marketing strategies, engage with patients, and contribute to the practice's growth. If you are passionate about marketing and eager to make a meaningful impact in a healthcare setting, we encourage you to apply.**_

**Salary**: ₹10,000.00 - ₹20,000.00 per month

**Experience**:

- total work: 1 year (preferred)

Ability to Commute:

- New Delhi, Delhi (required)

Ability to Relocate:

- New Delhi, Delhi: Relocate before starting work (required)

Work Location: In person

**Speak with the employer**

+91 9311141404

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