Digital Marketing Executive

2 weeks ago

Agra, India Oswaalbooks Full time

Agra

HR

Full time

**Job Title**:Digital Marketing Executive

**Experience Level**: 1-4 yrs

**Location**: M.G Road, Agra

**Job Type**: Full-time

**Job Profile**:
We are seeking a talented and results-driven Digital Marketing Executive to join our growing team. If you are passionate about digital marketing, have a proven track record of success, and are eager to contribute to the growth of a forward-thinking organization, we want to hear from you.

**Key Responsibilities**:
**1. Digital Strategy Development**:

- Collaborate with cross-functional teams to develop comprehensive digital marketing strategies aligned with business goals.
- Analyze market trends, competitor activities, and customer behavior to identify opportunities and threats.

**2. Social Media Management**:

- Plan and execute engaging social media campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, etc.
- Monitor social media channels for industry trends and engage with the audience to build brand awareness.

**3. Content Creation and Management**:

- Ensure all content is optimized for search engines (SEO) and aligned with brand guidelines.

**5. Paid Advertising**:

- Plan, execute, and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, etc.
- Manage budget allocation, bid strategy, and targeting to maximize ROI.

**Qualifications**:

- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience as a Digital Marketing Executive or similar role.
- In-depth knowledge of digital marketing channels, strategies, and best practices.
- Strong analytical and data-driven mindset with proficiency in analytics tools (Google Analytics, etc.).
- Excellent communication and interpersonal skills.
- Creative thinker with the ability to generate innovative ideas and solutions.
- Certifications in digital marketing (e.g., Google Ads, Facebook Blueprint) are a plus.

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