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Performance Marketing

1 month ago

Noida, India eMaven Solutions Pvt. Ltd. Full time

**Technical skills**:

- **Experience **In Performance Marketing and Digital Marketing
- Design and oversee all aspects of paid media campaigns, Develop, monitor and optimise campaign budgets.
- Coordinate with Clients, advertising and media experts to improve marketing results.
- Evaluate important metrics that affect the traffic, service quotas, and target audience.
- Run e-Commerce campaigns on Facebook, Instagram, google and Digital Marketing programs across platforms, advertising and native content formats.
- Make brands digitally discoverable with combined weaponry of Campaign Objective Analysis, Platform-wise Strategy Planning, Campaign Designing & Optimisation and appropriate Keyword Selection.
- Deep-dive into consumer mapping and drive the optimal media mix by allocating budgets across performance platforms like Google, Social Media YouTube, Programmatic Buying Platforms.
- Optimise all digital assets and drive generation of relevant traffic.
- Research campaign issues, creating and executing action plans based off findings in order to effectively concentrate on ROI.
- Managing paid ad campaigns across search, display, social and retargeting networks by conducting extensive keyword research, analysis and testing of keyword performance
- Ensuring successful campaigns managing bids and budgets to be able to meet the predefined KPI’s.
- Optimising campaigns across multiple channels to deliver the best return on investment
- Critical and in-depth analysis of third party analytics and campaign management tools Google Analytics, Google Tag Manager, Facebook Pixel, Tableau, Search Ad 360 etc to measure and analyse the campaign impact and provide actionable insights. etc.

**The key job responsibilities are**:

- Proven experience in managing e-commerce campaigns.
- Excellent hands on experience with paid advertising channels like Facebook Ads, Instagram ads, Google Display ads, Search Ads, YouTube Ads,
- You have a deep understanding of Google ads and Google Analytics.
- A combination of analytical and creative thinking, with excellent attention to detail and good business judgement.
- Use a data-driven approach to manage campaigns and derive insights on strategy and performance.
- Passion & hustle to take on & solve problems.
- Willingness to roll up your sleeves and execute as opposed to creating strategies.

**Salary**: ₹80,000.00 - ₹120,000.00 per year

**Benefits**:

- Paid sick time
- Paid time off

Schedule:

- Day shift

Supplemental pay types:

- Commission pay
- Overtime pay

Ability to commute/relocate:

- Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Performance Marketing: 1 year (preferred)

**Speak with the employer**
+91 +91 98716 05855