Content Writer and Editor
3 months ago
**Job Description: Content Writer**
**Position**: Content Writer
**Location**: Sanjay Nagar
**Type**: Full-time
**Responsibilities**:
- **Content Creation**: Develop high-quality written content, including blogs, articles, product descriptions, social media posts, and newsletters, tailored to our brand voice and objectives.
- **SEO Writing**: Ensure all content is optimized for search engines (SEO) to drive traffic and improve rankings on SERPs.
- **Research & Analysis**: Conduct thorough research on industry trends, customer needs, and competitor activities to inform and enhance content strategy.
- **Product Descriptions**: Write detailed and appealing product descriptions for hygiene and sanitary products, ensuring clear communication of benefits and usage.
- **Content Strategy**: Collaborate with the marketing team to plan and execute content strategies that align with brand campaigns and business goals.
- **Proofreading & Editing**: Review and edit content for clarity, grammar, and accuracy, ensuring it aligns with brand guidelines and maintains a consistent tone of voice.
- **Social Media Engagement**: Craft captivating captions and content for social media platforms to boost engagement and interaction with our target audience.
- **Brand Storytelling**: Develop engaging stories that connect with customers, enhance brand loyalty, and position the company as a leader in the hygiene or sanitary industry.
**Key Skills & Qualifications**:
- **Experience**: Minimum of [X] years of professional writing experience, preferably within the hygiene, personal care, or sanitary product industry.
- **Writing Skills**: Strong writing, editing, and proofreading abilities with a focus on clear, concise, and compelling messaging.
- **SEO Knowledge**: Understanding of SEO principles, keyword research, and content optimization.
- **Research Skills**: Ability to conduct in-depth research and present factual, informative content that resonates with the target audience.
- **Attention to Detail**: High level of accuracy in grammar, style, and adherence to brand guidelines.
- **Content Management**: Familiarity with content management systems (CMS) like WordPress, and experience in publishing and managing web content.
- **Creativity**: Ability to generate fresh ideas and innovative content that stands out in the hygiene and sanitary products market.
- **Collaboration**: Strong interpersonal and communication skills, able to work effectively with cross-functional teams, including marketing, design, and product development.
**Preferred Experience**:
- **Industry Expertise**: Previous experience writing for brands or products related to hygiene, personal care, or sanitary items (e.g., sanitary pads, hygiene wipes, menstrual products) is a strong advantage.
- **Knowledge of Women’s Health**: Understanding of women’s hygiene and health issues is a plus, as well as familiarity with the market for sanitary products.
- **Regulatory Awareness**: Awareness of product claims and regulatory guidelines within the hygiene and personal care industry.
**Education**:
- Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.
**Why Join Us?**
- Opportunity to work with an innovative brand in a rapidly growing industry.
- A supportive and collaborative work environment.
- Competitive salary and benefits.
Pay: ₹25,000.00 - ₹30,000.00 per month
Ability to commute/relocate:
- Bangalore, Karnataka: Reliably commute or planning to relocate before starting work (preferred)
Application Question(s):
- Are you available to attend an in-person interview?
**Experience**:
- total work: 2 years (preferred)
Work Location: In person
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