Blog Writer

6 months ago

Ambattur Chennai Tamil Nadu, India Pepgra HealthCare Full time

**Job Title: Food Technologist Blog Writer**

**Job Summary**:As a Food Technologist Web Content Writer, you will play a pivotal role in creating engaging and informative content focused on various aspects of food science, technology, nutrition, and culinary arts. Your responsibilities will involve researching, writing, and editing content for websites, blogs, social media platforms, and other digital channels to educate and engage audiences on topics related to food production, innovation, health, and sustainability.

**Key Responsibilities**:

- **Content Creation**: Produce high-quality written content, including articles, blog posts, whitepapers, and guides, covering a wide range of food-related topics such as food processing, product development, ingredient functionality, nutrition science, culinary techniques, and food safety.
- **SEO Optimization**: Implement search engine optimization (SEO) best practices to enhance the discoverability and visibility of content. Conduct keyword research, optimize meta tags, headers, and content structure to improve organic search rankings and drive traffic.
- **Audience Engagement**: Develop content strategies to engage and captivate target audiences, including consumers, food enthusiasts, industry professionals, and stakeholders. Encourage interaction, comments, and social sharing through compelling storytelling and multimedia content.
- **Content Calendar Management**: Collaborate with the editorial team to plan and organize content calendars, ensuring a consistent publishing schedule and alignment with marketing initiatives, seasonal trends, and key events.
- **Accuracy and Compliance**: Ensure accuracy, credibility, and compliance with relevant regulations and guidelines (e.g., FDA labeling requirements, dietary guidelines) in all content produced. Fact-check information and cite reputable sources when necessary.
- **Continuous Learning**: Stay updated on emerging trends, innovations, and best practices in digital content creation, food science, nutrition, and related fields. Participate in training programs, webinars, and industry events to enhance knowledge and skills.
- **Adherence to Style Guidelines**: Adhere to brand voice, tone, and style guidelines to maintain consistency across all content assets. Ensure clarity, readability, and accessibility for diverse audiences.

**Qualifications**:

- Bachelor's or Master's degree in Food Science, Nutrition, Journalism, English, Communications, or a related field.
- Proven experience in content creation, preferably in the food industry, with a strong portfolio showcasing writing samples and content strategy expertise.
- Deep understanding of food science principles, culinary arts, nutrition science, and food industry trends.
- Proficiency in SEO tools and techniques, content management systems (CMS), and analytics platforms.
- Excellent writing, editing, and proofreading skills, with attention to detail and ability to adapt writing style for different audiences and channels.
- Creative thinking and problem-solving skills, with a passion for storytelling and communicating complex concepts in a clear and engaging manner.
- Strong project management skills, including the ability to manage multiple priorities, meet deadlines, and collaborate effectively in a fast-paced environment.
- Familiarity with digital marketing strategies, social media platforms, and content promotion tactics.
- Ability to work independently and as part of a collaborative team, with strong communication and interpersonal skills.

**Contact : 9566269922**

**Job Types**: Full-time, Fresher

Pay: From ₹15,000.00 per month

**Benefits**:

- Flexible schedule
- Internet reimbursement
- Provident Fund

Schedule:

- Day shift

Supplemental pay types:

- Quarterly bonus

Ability to commute/relocate:

- Ambattur, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (preferred)

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

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