Social Media Marketing Intern

3 weeks ago

Navi Mumbai Maharashtra, India The Yellow Strawberry Full time

**Position Overview**:
**Responsibilities**:
1. Content Creation: Develop engaging and visually appealing content tailored to each fashion brand's unique style and audience demographic.

2. Social Media Management: Manage and maintain the social media accounts of fashion brands, including but not limited to Instagram, Facebook, Twitter, TikTok, and Pinterest.

3. Community Engagement: Foster relationships with followers by responding to comments, messages, and inquiries in a timely and professional manner.

4. Campaign Execution: Assist in the planning and execution of social media campaigns, including content calendars, scheduling posts, and tracking performance metrics.

5. Market Research: Stay updated on the latest fashion trends, industry news, and social media best practices to inform content strategy.

6. Collaboration: Coordinate with internal teams and external stakeholders to align social media efforts with overall marketing objectives and brand messaging.

7. Analytics and Reporting: Monitor social media analytics to track performance metrics, identify trends, and generate actionable insights for optimization.

8. Brand Advocacy: Act as a brand ambassador, maintaining a strong understanding of each fashion brand's identity, values, and target audience.

**Requirements**:
1. Fashion Industry Knowledge: A deep passion for fashion with a keen eye for trends, styles, and industry influencers.

2. Social Media Savvy:* Demonstrated experience managing social media platforms for personal or professional purposes, with a strong understanding of content creation, scheduling, and engagement strategies.

3. *Creative Skills:* Proficiency in graphic design, photography, and video editing tools such as Adobe Creative Suite or Canva.

4. *Communication Skills:* Excellent written and verbal communication skills, with the ability to craft compelling copy and interact professionally with followers.

5. *Organizational Skills:* Strong attention to detail and ability to manage multiple tasks simultaneously in a fast-paced environment.

6. *Collaborative Attitude:* A team player with the ability to collaborate effectively with cross-functional teams and external partners.

7. *Tech-Savvy:* Comfortable using social media management tools, analytics platforms, and staying updated on emerging social media trends and features.

8. *Education:* Currently enrolled in or recently graduated from a degree program in Fashion Marketing, Communications, Journalism, Digital Media, or a related field.

*Benefits:*

1. *Hands-on Experience:* Gain practical experience in social media management within the fashion industry.

2. *Networking Opportunities:* Connect with industry professionals and influencers to expand your professional network.

3. *Professional Development:* Access to training and mentorship opportunities to enhance your skills and accelerate your career growth.

4. *Creative Freedom:* Contribute your ideas and creativity to shape the social media presence of leading fashion brands.

5. *Flexible Schedule:* Enjoy a flexible work schedule with the possibility of remote work options.

Pay: ₹8,000.00 - ₹10,000.00 per month

**Benefits**:

- Flexible schedule

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

Application Question(s):

- Do you consider yourself well versed with fashion trends?

**Experience**:

- Content creation: 1 year (preferred)
- Social media management: 1 year (preferred)
- Social media strategy: 1 year (preferred)

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