Sales Executive
2 weeks ago
Job Description Summary
**Job Description**:
position Title: Sales Executive - Distribution
Department: NT, Durgapur
Reports to: Branch Manager/ Regional Sales Manager
Qualification: Science Graduate/ B-Pharm or MBA
Experience: 2-3 years in Sales
Updated: March 2008
potential of the new area and the viability of appointing a distributor.
Implement the price list at each level of the customer segment and ensure
price stability.
Ensure that orders generated from customers are supplied on time and in
full (quantity & range).
Grow sales in the area of influence by selecting and developing approved
new accounts. Broadening the product range / volume in the existing
customer base.
Maintaining optimum level of RDS inventory.
Timely submission of Claims, check and verify the claims and ensure the
proper utilization of promotional materials
Ensure the timely submission of Stocks and Sales statement along with
sales summary on monthly basis
Secondary sales mgmt
To cover end customers and trade as defined and to build / maintain long
term relationship.
Generate and grow secondary sales from Nursing Homes, Path Labs &
General Practitioners and liquidation of stocks in the distribution chain of
wholesalers and suppliers.
Process adherence
Maintaining and updating MIS in the agreed formats for the following:
Customer profiling, Must Call List, conversion status evaluation, Stock &
Sale statement, Town wise sales data, Product wise / town wise sales
achievement & trends, activity details.
Manage trade schemes in the most cost effective manner and claim
settlement within the specified time frame.
Adhere to the company norms of field work and reporting.
Coordinate on a regular basis with other Medical System members and
supply chain function on information sharing and communicating the same
to relevant members in BD.
Ensure proper forecasting of product is provided to Regional Sales
Manager within the agreed time frame and continuously follow up on
availability of products with him / her and the Supply Chain function.
End user work.
Handle all customer complaints satisfactorily.
Organize, conduct in-service workshops and train users on BD products.
Market understanding
Provide feedback on the effectiveness of the existing trade scheme and
give recommendation for the most appropriate scheme.
Develop understanding of how trade operates and acquire skills to deal
with them.
Gather market information on competitor activities, trends & practices and
communicate them in a timely manner to National Sales Manager and the
concerned Marketing Managers.
Identify market opportunities and communicate it to Regional Sales
Manager and the concerned Marketing Manager.
People mgmt
Train, guide, coach and develop Territory Sales Executive on daily filed
work plans and sales generation.
3. Critical Challenges
The key challenges in this position is identification of potential territories /
customers, conversion of customers, Distributor Management, expansion of
sales, sales forecasting and price implementation in the allocated territory.
4. Unique Knowledge & Skills
Commercial/ Financial (ROI specifically) acumen
Distributor / Distribution Management
Ability to handle stress
Negotiation skills
Objection handling techniques
Key account mapping
Presentation and negotiation skills
Clinical understanding
Analytical problem solving
Product knowledge
Relationship skills
Interpersonal skills
BD SUCCESS FACTORS
Stretch / Result orientation
Analytical Problem solving
Decisiveness
Customer focus
Action orientation
Ethical fitness
Building team spirit
5. Contacts
Internal External
Regional Sales Managers
Branch Manager RDS
ASM Hospital Sales Purchase Officers
Regional Commercial Manager / Executive Retailers, Wholesales, Distributors
Product Specialists DHC Anesthetist, KOL, Nurses,
Business Managers Medical Systems
Other Business Associates
6. Problem Solving and Decision Making
All issues related to sales in the territory within the am
and policies.
Primary Work Location
IND Kolkata - Awfis Space Solutions
Additional Locations
Work Shift
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