Digital Marketing Intern

6 months ago

Bengaluru, India Sapientury Full time

**About us**

"Sapientury is an IIM-Bangalore incubated EdTech startup aiming to build a parallel higher education system in India. Sapientury offers industry-coherent learning opportunities for engineering students through a university-adopted learning management system solving two of the main problems plaguing the education sector: low experiential learning & poor digital transformation. Sapientury enables students to become career-ready as all the academic & co-curricular learning happens on one integrated digital platform. "

CSTech Infosolutions Pvt. Ltd., is seeking a talented and motivated Digital Marketing Executive to join our team in Bangalore, India.
- **Potential conversion to FTE **_
- **Stipend - up to 12k per month as FTE and up to 30000 as FTE.**_

**Responsibilities**:

- Perform keyword research and optimization to improve search engine rankings and organic traffic.
- Develop and implement strategies to increase website visibility, drive organic traffic, and generate leads.
- Manage social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram) to build brand awareness, engage with the audience, and drive user engagement.
- Create and optimize landing pages, sales funnels, and conversion paths to maximize lead generation and conversion rates.
- Monitor and analyze website analytics, campaign performance, and key metrics to identify trends and insights for optimization.
- Conduct competitor analysis to stay updated with industry trends and adjust marketing strategies accordingly.
- Collaborate with internal teams (content, design, development) to create engaging and impactful marketing assets.
- Stay updated with the latest digital marketing trends, tools, and best practices, and implement them in marketing campaigns.
- Measure and report on the performance of digital marketing campaigns using relevant metrics and tools.

**Work Environment**:
**Requirements**:

- 0-2 years of hands-on experience in digital marketing with a focus on SEO, SMM, SEM, PPC, and sales funnel designing.
- Strong understanding of digital marketing concepts, techniques, and best practices.
- Proficiency in using digital marketing tools and platforms such as Google Ads, Google Analytics, Facebook Ads Manager, etc.
- Knowledge of SEO principles, keyword research, and on-page and off-page optimization strategies.
- Experience in managing social media platforms and implementing social media marketing strategies.
- Familiarity with paid advertising platforms (Google Ads, Facebook Ads) and hands-on experience with PPC campaigns.
- Ability to design and optimize sales funnels to drive conversions and achieve marketing goals.
- Strong analytical skills and ability to analyze data, draw insights, and make data-driven decisions.
- Excellent communication and writing skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and manage multiple projects simultaneously.
- Attention to detail and ability to meet deadlines.

**Job Types**: Part-time, Fresher, Internship
Part-time hours: 30 per week

**Salary**: From ₹10,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (preferred)

**Experience**:

- total work: 1 year (preferred)

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