Digital Marketing Executive
2 weeks ago
Experience: 2 to 3 years, of experience in Search Engine Marketing (SEM) and Paid Search (PPC)
Job Responsibilities:
Implement Pay Per Click media strategies for clients;
Handle, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing and other search platforms for a variety of clients;
Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics;
Handle the creation of large keyword lists;
Provide creative copy, suggestions and graphical ad templates;
Handle display network placement lists on Google Ads and through other contextual advertising platforms;
Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals;
Direct and handle new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives;
Direct, handle, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives;
Keep pace with search engine and PPC industry trends and developments;
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals;
Monitor and evaluate search results and search performance across the major search channels;
Communication to team and management on project development, timelines, and results; and
Work closely with the other team members to meet client goals.
**Salary**: From ₹15,000.00 per month
Schedule:
- Day shift
Ability to commute/relocate:
- Pune, Maharashtra: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- total work: 1 year (preferred)
**Speak with the employer**
+91 9373881194
Expected Start Date: 25/11/2023
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