Marketing Executive

6 days ago

Kolkata West Bengal, India Recex Full time

**Opening**:
1 Nos.**Job ID**:
76464**Employment Type**:
Full Time**Reference**:
**Work Experience**:
2.0 Year(s) To 3.0 Year(s)**CTC Salary**:
1.80 LPA TO 3.00 LPA**Function**:
Sales / BD**Industry**:
Export/Import**Location**:
Kolkata

**Posted On**:
07th Feb, 2024

Position: Marketing Executive

Key Responsibilities:

- Develop and execute strategic marketing plans to promote our manufacturing products, with a specific focus on cartoons.
- Utilize market research and analysis to identify opportunities for growth and development within the cartoon segment.
- Collaborate closely with the sales team to develop effective marketing campaigns that drive sales and increase brand awareness.
- Manage marketing budgets effectively, ensuring maximum ROI for all marketing initiatives.
- Build and maintain strong relationships with key clients and stakeholders in the cartoon industry.
- Stay updated on industry trends, competitor activities, and consumer preferences to inform marketing strategies.
- Coordinate with internal teams to ensure timely delivery and implementation of marketing campaigns and initiatives.
- Monitor and analyze marketing performance metrics to track progress and optimize strategies for maximum effectiveness.
- Provide regular reports and insights to senior management on marketing activities and outcomes.
- Act as a brand ambassador, representing our company and products at industry events, conferences, and trade shows.

Qualifications:

- Bachelor's degree in Marketing, Business Administration, or related field.
- Minimum of 2 years of experience in marketing roles within the manufacturing industry.
- Proven track record of successfully marketing and selling products within the cartoon segment.
- Strong analytical skills and ability to interpret data to drive informed marketing decisions.
- Excellent communication and interpersonal skills, with the ability to build rapport and negotiate effectively.
- Creative thinker with the ability to develop innovative marketing strategies and campaigns.
- Proficiency in marketing tools and platforms, including CRM systems, Google Analytics, and social media management tools.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
- Strong attention to detail and organizational skills.
- Willingness to travel as needed to meet with clients, attend industry events, and oversee marketing initiatives.

**Key Skills**:
Direct Marketing

Fmcg Sales

Marke

**Company Profile**

Incorporated on 28 July 2010, the client is a manufacturer of both Kraft paper Corrugated Box and Multi-Colored Duplex Board Box. Some of our major clients include Britannia Industries, Carlsberg(India), Lux Industries and Tata Motors. Having both Automatic as well as semi-automatic - plant with a monthly production capacity of 1000 metric tons spread over 44000 square feet.

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