Marketing Associate

5 months ago

Vasai, India I B CORPORATION Full time

**Company Description**

Soul and Scents is a brand of I B Corporation which is a holistic wellness company located in **Vasai**. We're passionate about the power of fragrance. We craft exquisite reed diffusers, essential oils and other home fragrances to transform spaces. Our team values authenticity, mindfulness, and sustainability.

**Role Description**

This is a full-time on-site role for a Marketing Associate located in Vasai. The Marketing Associate will be responsible for conducting market research, managing projects, sales, and developing and implementing marketing strategies.
- Market Analysis - Conduct market research to identify trends, opportunities, and potential competitors.
- Analyze consumer behavior and market data to refine marketing strategies.
- Execute multi-channel marketing campaigns targeting export & corporate (gifting) clients.
- Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.
- Assist in market research and competitor analysis to identify trends and opportunities nationally & internationally.
- Collaborate with cross-functional teams, including design, sales, and product development, to ensure alignment on marketing initiatives.
- Support the planning and execution of events and trade shows.
- Stay up-to-date with industry trends and best practices in marketing.

**Qualifications**
- Strong written and verbal communication skills.
- Must have insights about market research and analysis
- Keen interest in marketing & conversion.
- Proficient in project management
- Ability to develop and implement marketing strategies
- Proficiency in Microsoft Office and marketing software/tools
- Bachelor's degree in Marketing, Advertising, Business Administration, or related field

**Job Types**: Full-time, Fresher

**Salary**: ₹15,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

Supplemental pay types:

- Yearly bonus

Ability to commute/relocate:

- Vasai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

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