Social Media Executive

5 months ago


Noida Uttar Pradesh, India Arihant Publication India Limited Full time

**Role Description**

This is a full-time on-site role for a Social Media Executive located in Delhi, India. The Social Media Executive will be responsible for media planning, communication, social media marketing and social media optimization (SMO). The day-to-day tasks will include managing social media accounts, creating engaging content, implementing social media strategies, monitoring and analyzing social media performance, and staying up-to-date with the latest trends in social media marketing.

**Key Responsibility Areas**

**Content Creation**: Developing engaging and relevant content for various social media platforms, including text, images, videos, and other multimedia formats.

**Content Calendar Management**: Planning and scheduling content to ensure a consistent posting schedule aligned with the company's goals and marketing campaigns.

**Community Management**: Monitoring and engaging with the audience on social media platforms, responding to comments, messages, and mentions in a timely and professional manner.

**Social Media Strategy**: Contributing to the development of social media strategies to increase brand awareness, engagement, and conversion rates.

**Analytics and Reporting**: Tracking and analyzing social media metrics and performance data to evaluate the effectiveness of campaigns and identify areas for improvement.

**Qualifications**
- Knowledge and experience in media planning, social media marketing, and communication
- Strong writing skills for creating engaging social media content
- Proficiency in social media optimization (SMO) techniques
- Excellent communication and interpersonal skills
- Ability to analyze social media performance and adapt strategies accordingly
- Knowledge of current trends and best practices in social media marketing
- Experience in the publishing industry is a plus
- Bachelor's degree in Marketing, Communications, or related field

**Salary**: ₹25,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person


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