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Digital Marketing Executive

4 weeks ago

Ahmedabad Gujarat, India Brilworks Software Full time

**Digital Marketing Executive**

**Key Responsibilities**:
**Social Media Marketing**:

- Develop and execute social media strategies to enhance brand presence.
- Create, curate, and manage content across various social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
- Engage with followers, respond to inquiries, and foster community growth.
- Analyze social media metrics and adjust strategies to improve performance.
- Collaborate with the creative team to produce engaging visuals and videos.

**Campaign Management**:

- Monitor and report on the effectiveness of marketing campaigns.
- Identify and implement opportunities for growth and optimization.

**SEO Management**:

- Develop and implement effective SEO strategies to improve organic search rankings.
- Conduct keyword research and analysis to guide content creation.
- Optimize website content, meta tags, and landing pages for SEO.
- Monitor and analyze SEO performance using tools like Google Analytics, SEMrush, or Moz.
- Stay updated with the latest SEO trends and algorithm changes.

**Collaboration and Coordination**:

- Work closely with the content, design, and development teams to ensure cohesive marketing efforts.
- Coordinate with external agencies and partners as needed.

**Analytics and Reporting**:

- Use analytical tools to track and report on digital marketing performance.
- Provide insights and recommendations based on data analysis.
- Present regular reports on campaign performance and progress.
- Qualifications:

- Proven experience as a Digital Marketing Executive or similar role.
- Strong knowledge of SEO principles and tools.
- Proficiency in social media platforms and tools.
- Experience with Google Analytics, Google AdWords, and other digital marketing tools.
- Excellent written and verbal communication skills.
- Creative mindset with strong problem-solving abilities.
- Ability to work independently and as part of a team.
- Detail-oriented and highly organized.

Pay: ₹9,961.83 - ₹41,725.69 per month

**Benefits**:

- Health insurance

Schedule:

- Day shift
- Monday to Friday

Work Location: In person