Social Media Executive
3 months ago
Key Responsibilities:
- **Social Media Management**: Oversee daily management of the company’s social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
- **Content Creation**: Develop and execute creative, compelling, and engaging content (text, images, videos) tailored to each platform to drive user engagement and brand awareness.
- **Content Calendar**: Plan and maintain a content calendar to ensure timely delivery of posts and consistent activity across platforms.
- **Community Engagement**: Respond to comments, messages, and customer queries in a timely manner, fostering an active and positive relationship with the online community.
- **Social Media Campaigns**: Design and execute paid and organic social media campaigns, monitoring their performance and optimizing them for maximum reach and engagement.
- **Analytics & Reporting**: Monitor and analyze social media performance using tools like Google Analytics, social media insights, and third-party platforms (e.g., Hootsuite, Sprout Social). Prepare regular reports and provide actionable insights.
- **Trends & Insights**: Stay updated with the latest social media trends, platform updates, and competitor activity to keep the company ahead of social media trends.
- **Influencer Marketing**: Identify and collaborate with influencers or brand ambassadors to increase reach and engagement.
- **Collaboration**: Work with the design, content, and marketing teams to ensure brand consistency across all social media channels.
- **SEO & Hashtags**: Use SEO best practices and relevant hashtags to increase post visibility and organic reach.
- **Social Listening**: Monitor brand mentions and social media trends to gather customer insights and identify potential PR opportunities or crises.
Pay: ₹15,000.00 - ₹20,000.00 per month
Schedule:
- Day shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)
License/Certification:
- Digital marketing (preferred)
Work Location: In person
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