Agm-digital Marketing Automation

3 weeks ago

Mumbai, India Vodafone Idea Full time

Job Req ID: 40774- Location: Mumbai, IN- Function: VIBS- About:

- Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.

Role purpose:
Marketing Automation Lead builds and engineers best in class **marketing automation** platform to drive revenue centric demand generation campaigns. The platform is provided as a service to various segments and other functions (CVM) and this role orchestrates through a well-defined ruleset and performance measurement metrics. The role is also responsible for building the martech stack for enterprise to ensure a performance driven approach to digital campaigns

The responsibilities include:

- Benchmark b2b marketing automation capabilities and design a capability roadmap
- Build marketing automation stack with key focus on near term and long term business needs; establish Digital Marketing as a revenue channel and platforms which serve cross-functional needs (e.g. Digital Demand Gen)
- Own and enable integration of marketing automation stack with sales systems, CRM systems and Digital campaign platforms
- Design annual calendar of campaigns vs business outcomes, aligned to business priorities across products and segments and seasonal demands
- Design and execute campaigns on platforms and continuous measurement and publishing of performance.

This role has an interface with Cross functional, Central Digital team and IT/Digital.

Key accountabilities and decision ownership:

- **Marketing Automation Tech Strategy**: Define capability roadmap and identify best in class marketing automation and martech tools for implementation
- **Demand Generation Campaigns **:Design and execute campaigns to drive demand for products, propositions and possibly events - Offer this as a service to functions within marketing and across. Campaign optimisation using scientific technique.
- **Lead Management Process**: Setup a well-defined lead management process clearly establish handshake across systems and teams
- **Performance Measurement**:Continuous monitoring of campaign outcomes and publish dashboard with topline metrics (Conversion/Funnel) along with MQLs
- **Cross-Functional**: Effective liaising with business, digital and technology functions to deliver roadmap

Core competencies, knowledge and experience [max 5]:

- More than 6 years of marketing automation and campaign experience
- Practitioner of martech stack and automation platforms
- Coordination skills and excellent communication skills
- Ability to work through influence across cross-functional teams

Must have technical / professional qualifications:

- MBA in Marketing
- Experience with marketing automation tools and experience in programmatic marketing
- Certifications in Digital Marketing

Budget owned: None

Spends owned: None

Key performance indicators:

- Campaign execution and MQL outcomes
- Revenue impact through - MQL-SQL- Sales conversion
- Execution of capability roadmap

Organisation Size & Structure:

- None

**Vodafone Idea Limited** (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership

  • Agm : Digital Marketing

    1 week ago

    Mumbai, Maharashtra, India Vodafone Idea Full time

    Job Req ID: 42849- Location: Mumbai, IN- Function: VIBS- About: - Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and...

  • Agm Marketing

    4 weeks ago

    Mahalaxmi, Mumbai, Maharashtra, India FMCPL Full time

    **Job Title**: Assistant General Manager (AGM) Marketing **Department**: Marketing **Summary**: The AGM Marketing is responsible for the development and execution of all marketing strategies for the company's real estate projects. This includes developing and managing the marketing budget, creating and executing marketing campaigns, and tracking and...

  • Agm Digital Marketing

    3 weeks ago

    Mumbai, Maharashtra, India Kaapro Management Solutions Full time

    Opening: 1 Nos Job ID:Employment Type:Full Time- Reference:Work Experience: 3.0 Year(s)To 6.0 Year(s)- CTC Salary: 7.00 LPA TO 9.00 LPA- Function: Marketing / Advertising / MR / PR- Industry: Real Estate/Property- Location: MumbaiPosted On: 17th Nov, 2023We have an urgent opening for the position of AGM Digital Marketing for a reputed company at Mumbai...

  • Agm Digital Marketing

    3 weeks ago

    Mumbai, Maharashtra, India DC Consultants Full time

    Opening: 1 Nos Job ID:Employment Type:Full Time- Reference:Work Experience: 3.0 Year(s)To 6.0 Year(s)- CTC Salary: 7.00 LPA TO 9.00 LPA- Function: Marketing / Advertising / MR / PR- Industry: Real Estate/Property- Location: MumbaiPosted On: 17th Nov, 2023We have an urgent opening for the position of AGM Digital Marketing for a reputed company at the Mumbai...

  • Agm : Digital Marketing

    3 weeks ago

    Mumbai, Maharashtra, India Vodafone Idea Full time

    Job Req ID:Location: Mumbai, IN- Function: VIBS- About:Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India's leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the...

  • Digital Marketing Intern

    3 weeks ago

    Mumbai, India Nexus Digital Marketing Full time

    Greetings from **Nexus Digital Marketing Pvt Ltd** Urgently hiring **Digital Marketing Intern** for our company!!. **Job Position**: Digital Marketing Intern **Min. Work Experience**:Fresher **Job Location**: Andheri East, Mumbai **Qualification**: Bachelors or Master’s with Marketing Industry Knowledge Please read the below job descriptions &...

  • Agm-imcp - Automations & Synergies

    4 weeks ago

    Mumbai, India Vodafone Idea Full time

    Job Req ID: 40759- Location: Mumbai, IN- Function: Commercial/ Finance- About: - Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand...

  • Digital Marketing Intern

    3 weeks ago

    Mumbai, India Silverhash Digital Marketing Full time

    Selected intern's day-to-day responsibilities include but not limited to: 1. Digital Marketing related tasks. 2. Managing and Monitoring social media. 3. Performing online research on client's industry trends. 4. Business Development. 5. Assistance in other Digital Marketing Activities. **Job Type**: Internship Contract length: 1 month **Salary**: From...

  • Digital Marketing Intern

    4 weeks ago

    Mumbai, India Silverhash Digital Marketing Full time

    Selected intern's day-to-day responsibilities include but not limited to: 1. Digital Marketing related tasks. 2. Managing social media. 3. Performing online research on client's industry trends. 4. Business Development. 5. Assistance in other Digital Marketing Activities. **Job Type**: Internship Contract length: 1 month **Salary**: From ₹1,000.00...

  • Digital Marketing Executive

    2 weeks ago

    Mumbai, India D'Genius Solutions - A Digital Marketing & Creative Agency Full time

    As a digital marketing executive at D'Genius Solutions, you will be responsible for developing and executing digital marketing strategies to increase our online presence and drive traffic to our website. Your role is essential in helping us achieve our business objectives and reach our target audience effectively. If you have a passion for marketing, possess...

  • Digital Marketing Executive

    2 weeks ago

    Mumbai, India D'Genius Solutions - A Digital Marketing & Creative Agency Full time

    As a digital marketing executive at D'Genius Solutions, you will be responsible for developing and executing digital marketing strategies to increase our online presence and drive traffic to our website. Your role is essential in helping us achieve our business objectives and reach our target audience effectively.If you have a passion for marketing, possess...

  • Agm - Consumer & Digital Comm

    3 weeks ago

    Mumbai, Maharashtra, India Vodafone Idea Full time

    Job Req ID: 44256- Location: Mumbai, IN- Function: Commercial/ Finance- About: - Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand...

  • Digital Marketing Intern

    3 weeks ago

    Mumbai, Maharashtra, India Silverhash Digital Marketing Full time

    Selected intern's day-to-day responsibilities include but not limited to:Digital Marketing related tasks.Managing and Monitoring social media.Performing online research on client's industry trends.Business Development.Assistance in other Digital Marketing Activities.Job Type: InternshipContract length: 1 monthPay: From ₹1,000.00 per monthSchedule: Day...

  • Digital Marketing Intern

    1 week ago

    Mumbai, Maharashtra, India Silverhash Digital Marketing Full time

    Selected intern's day-to-day responsibilities include but not limited to: 1. Digital Marketing related tasks. 2. Managing and Monitoring social media. 3. Performing online research on client's industry trends. 4. Business Development. 5. Assistance in other Digital Marketing Activities. **Job Type**: Internship Contract length: 1 month Pay: From...

  • Digital Marketing Executive

    2 weeks ago

    Mumbai, India D'Genius Solutions - A Digital Marketing & Creative Agency Full time

    As a digital marketing executive at D'Genius Solutions, you will be responsible for developing and executing digital marketing strategies to increase our online presence and drive traffic to our website. Your role is essential in helping us achieve our business objectives and reach our target audience effectively.If you have a passion for marketing, possess...

  • Digital Marketing Executive

    2 weeks ago

    Mumbai, India D'Genius Solutions - A Digital Marketing & Creative Agency Full time

    As a digital marketing executive at D'Genius Solutions, you will be responsible for developing and executing digital marketing strategies to increase our online presence and drive traffic to our website. Your role is essential in helping us achieve our business objectives and reach our target audience effectively. If you have a passion for marketing, possess...

  • Agm - Marketing Analytics

    4 weeks ago

    Mumbai, Maharashtra, India Vodafone Idea Full time

    Job Req ID: 42582- Location: Mumbai, IN- Function: Marketing/Digital- About: - Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand...

  • AGM - Consumer & Digital Comm

    3 weeks ago

    Mumbai, Maharashtra, India Vodafone Idea Limited Full time

    Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India's leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer...

  • Agm - Consumer & Digital Comm

    2 weeks ago

    Mumbai, Maharashtra, India Vodafone Idea Full time

    Job Req ID:Location: Mumbai, IN- Function: Commercial/ Finance- About:Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India's leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and...

  • AGM - Consumer & Digital Comm

    2 weeks ago

    Mumbai, India Vodafone Idea Limited Full time

    Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer...