PPC Executive

3 weeks ago


Noida, India Invincible Digital Pvt. Ltd. Full time

We are looking for a proficient **PPC (Pay-Per-Click)** Executive to become an integral part of our team, taking the helm in steering our online advertising campaigns.

As a PPC Executive, you will play a pivotal role in driving targeted traffic, enhancing brand visibility, and fostering the generation of high-quality leads through various paid search platforms.

Your adeptness in managing **PPC (Google Ads)** campaigns and fine-tuning performance will be crucial to the success of our digital marketing endeavors.
- **Responsibilities**:_
- Develop and execute innovative PPC strategies to attain marketing objectives and optimize ROI.
- Conduct comprehensive keyword research to pinpoint pertinent and high-performing search terms.
- Craft and optimize PPC campaigns across diverse platforms such as Google Ads, Bing Ads, and various social media advertising networks.
- Monitor and scrutinize campaign performance metrics, leveraging data-driven insights to enhance campaign effectiveness.
- Implement A/B testing for ad copy, landing pages, and other campaign elements to fine-tune conversion rates.
- Effectively manage campaign budgets, ensuring cost efficiency while surpassing campaign goals.
- Conduct continuous competitor analysis to stay abreast of industry trends and adjust strategies accordingly.
- Keep abreast of the latest PPC trends, technologies, and best practices to elevate campaign performance.
- Generate regular and insightful reports on campaign performance, providing recommendations for optimization to stakeholders.
- Collaborate seamlessly with cross-functional teams, including marketing, design, and development, to align PPC campaigns with overarching marketing initiatives.
- **Basic Requirement**:_
- 06 - 1 years’ experience years operatios, online marketing and advertising
- Experience working in an external client-facing environment
- Comfort and experience with a fast-paced start-up environment
- Fluent in English & an excellent communicator

**Salary**: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Monday to Friday

**Experience**:

- total work: 1 year (preferred)

Ability to Commute:

- Noida, Uttar Pradesh (required)

Work Location: In person

**Speak with the employer**
+91 9955045493


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