Digital Marketing

4 weeks ago

Mohali, India Kalyan Business Solutions Full time

**Job Description for Digital Marketing Executive**

**Job Title:

- **Digital Marketing Executive

**Job location**:

- Mohali

**Job Stage:

- **Experience

**Objective**:

- The objectives of digital marketing may be completely different for different type of businesses. For example, if you are an online apparel brand doing direct sales of your products on your website, the goals of digital marketing for you may be completely different compared to a company which is in the business of selling cars.

**- Increase direct sales**

**- Maintain a continuous flow of new leads**

**- Reduce the cost of acquiring new customers**

**- Keep the customer engaged in your brand**

**Job summary:

- ** We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

**Reporting to:

- **Digital Marketing Manager

**Qualifications:

- **Proven experience as Digital Marketing Executive or similar role

Excellent understanding of digital marketing concepts and best practices

BSc/BA in marketing or relevant field

**Working Environment:

- **Digital Marketing Executives work standard working hours in the office. They work from office unlike sales executives since most of their work is based online. They usually don’t have to interact face-to-face with customers and hence they will be able to dress casually in most of the companies. Digital Marketing Executives are key to digital product demonstrations as they will have the technical knowledge to explain them in the most effective way.

**Role and Responsibilities:

- ** - Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Ad words, Facebook etc. to increase company and brand awareness
- be actively involved in SEO efforts (keyword, image optimization etc.)
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience

**Tools used:

- **

**Requirement of Digital Marketing:

- **
- Data Analysis....
- Content Creation....
- SEO & SEM...
- CRM....
- Communication Skills....
- Social Media....
- Basic Design Skills

**Soft skills:

- **

1**. Empathy:

- **Being able to empathize with your team allows you to fully understand the problems that they face and find a way to make your project work for everyone.

**2. Communication:

- **

Effective communication is key both at work and at home.

Our developers are key parts of our team and are always willing to speak up in meetings, whether they’re with staff or customers.

Some things to keep in mind to communicate effectively:

- **Speak clearly and with conviction**, even if you’re unsure of yourself — people will pay more attention to what you say if you say it with confidence.
- **Listen**. The best communicators spend as much time listening as they do talking.
- **Don’t interrupt** the person speaking. Let them say what they want to say, and then chime in with your thoughts.

**3. Teamwork:

- **

No matter what you do, there will be time when you have to work as part of a team.

Whether it’s a team of developers, designers, or a project team, developers need to work well with others to be successful.

**4. Patience:

- **

Sometimes you’ll be a part of a team or meeting that doesn’t just consist of developers. That means you’re going to have to explain the reasons behind your decisions and do so in a non-technical way. Some people will get everything straight away, while others will need more time. Being patient with people at moments like this is crucial for teams to work well together.

**5. Problem solving:

- **

At some point in your career, you’re going to face a problem. It could happen on a regular basis, or it could be rare, but it’s inevitable.

How you handle problems will have a big impact on both your career and the company you work for.

**Work experience:

- ** 4 to 8 years’ experience must required

**Salary:

- **According to the interview

**Timings:

- **5 days working

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

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