Digital Marketing Executive

2 weeks ago


Kolkata, India Ecotence Technology Full time

**Responsibilities**:

- Develop social media campaigns and define their KPIs: Objectives, audience segments, ads, and events creation.
- Run ads campaign(on **LinkedIn, google ads, Facebook**), and will be

responsible for improving Performance Metrics (clicks, Impressions, user-driven actions),
- He/ she will be a part of programmatic advertising strategy, and involved in the process of

lead capture/ qualified leads,
- Increase the market visibility of the company on internet.
- Design, build and maintain social Media campaigns
- Utilize various SEO tools and platforms to monitor and improve website performance, conduct competitor research, and track keyword rankings.
- Daily execution in SEO, on-page and off-page optimization, and client coordination.
- Perform keyword research and analysis to discover high-value keywords and search trends that align with client objectives.
- Conduct in-depth SEO audits of clients' websites, identify areas for improvement, and provide pre-analysis reports outlining recommended strategies.
- Plans, executes, and measures experiments and conversion tests.
- Daily interaction with the clients.
- Able to create marketing strategy
- Evaluates emerging technologies.

**Requirements**:

- Bachelor’s or master’s degree in marketing or a related field,
- Preferred 1 year working experience in digital marketing,
- Excellent communication and writing skills
- Must have well versed in social media handling viz., Linkedin, Twitter, Facebook, Instagram
- Ability to work independently and meet deadlines
- Preferred familiarity with content management systems (CMS) such as WordPress.
- Preferred experience in optimizing landing pages and user funnels,
- Working knowledge of HTML, CSS, and JavaScript development and constraints,
- Proficient in marketing research and statistical analysis.

**Salary**: ₹12,000.00 - ₹40,000.00 per month

**Benefits**:

- Cell phone reimbursement

Schedule:

- Day shift

Supplemental pay types:

- Commission pay

**Speak with the employer**
+91 8100996142



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