Digital Marketing Executive

1 month ago


Rajkot Gujarat, India Foursis Technical Solutions Full time

Responsibilities:
1. Digital Strategy Development:
marketing, social media, display advertising, and PPC campaigns.
- Develop strategies to drive online traffic to the company website and improve

conversions.

2. SEO and SEM:

- Perform keyword research, competitor analysis, and on-page and off-page SEO

to improve search engine rankings.
- Manage and optimize paid search campaigns on platforms like Google Ads and

Meta Ads.

3. Social Media Management:

- Plan and execute social media campaigns across platforms like Facebook,

Instagram, LinkedIn etc.

4. Content Creation and Management:

- Work closely with the content team to ensure the production of high-quality,

engaging, and SEO-friendly content for blogs, websites, and social media.
- Ensure all marketing content is aligned with the brand’s messaging and tone.

5. Data Analysis and Reporting:

- Analyze and report performance of all digital marketing campaigns and assess

against goals (ROI and KPIs).
- Generate insights from campaign data to make informed marketing decisions.

6. Website Management:

- Collaborate with web development teams to ensure the website is optimized for

user experience (UX) and conversion and monitor website traffic, optimize

landing pages etc.

7. Collaboration and Communication:

- Collaborate with internal teams (e.g., designers, content creators, developers) to

create cohesive marketing strategies.
- Maintain relationships with third-party vendors, such as agencies and digital

media partners.

Qualifications:

- Bachelor’s degree.

**Experience**:

- Minimum 1-2 years of experience required

Preferred Skills:

- Proficiency with marketing platforms such as Google Analytics, Google Ads, Facebook
- Strong understanding of SEO, SEM, PPC, and web analytics.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving skills.
- Ability to multitask, prioritizes, and manages time effectively.

Pay: ₹20,000.00 - ₹25,000.00 per month

**Benefits**:

- Cell phone reimbursement

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

**Experience**:

- total work: 1 year (preferred)

Work Location: In person



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