Digital Marketing Executive
2 days ago
Responsibilities:
1. Digital Strategy Development:
marketing, social media, display advertising, and PPC campaigns.
- Develop strategies to drive online traffic to the company website and improve
conversions.
2. SEO and SEM:
- Perform keyword research, competitor analysis, and on-page and off-page SEO
to improve search engine rankings.
- Manage and optimize paid search campaigns on platforms like Google Ads and
Meta Ads.
3. Social Media Management:
- Plan and execute social media campaigns across platforms like Facebook,
Instagram, LinkedIn etc.
4. Content Creation and Management:
- Work closely with the content team to ensure the production of high-quality,
engaging, and SEO-friendly content for blogs, websites, and social media.
- Ensure all marketing content is aligned with the brand’s messaging and tone.
5. Data Analysis and Reporting:
- Analyze and report performance of all digital marketing campaigns and assess
against goals (ROI and KPIs).
- Generate insights from campaign data to make informed marketing decisions.
6. Website Management:
- Collaborate with web development teams to ensure the website is optimized for
user experience (UX) and conversion and monitor website traffic, optimize
landing pages etc.
7. Collaboration and Communication:
- Collaborate with internal teams (e.g., designers, content creators, developers) to
create cohesive marketing strategies.
- Maintain relationships with third-party vendors, such as agencies and digital
media partners.
Qualifications:
- Bachelor’s degree.
**Experience**:
- Minimum 1-2 years of experience required
Preferred Skills:
- Proficiency with marketing platforms such as Google Analytics, Google Ads, Facebook
- Strong understanding of SEO, SEM, PPC, and web analytics.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving skills.
- Ability to multitask, prioritizes, and manages time effectively.
Pay: ₹20,000.00 - ₹25,000.00 per month
**Benefits**:
- Cell phone reimbursement
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
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