Copywriter

3 months ago

Bengaluru Karnataka, India Meesho Full time

**About the Team
As the Growth team, we play a key role in making Meesho one of the most sought-after e-commerce destinations in India We hold end-to-end responsibility to launch and scale-up users on the platform by ensuring the right selection, competitive pricing and sales. As our copywriter, you’ll join us to create the best user experience in the online shopping journey - word by word✍

From acquiring users onto the social media channels through social-first campaigns to monthly sales campaigns, we look after all funnels of the user’s life on Meesho. We also engage and retain our users on the platform with growth-related initiatives. We want to enable every user to experience the power of Internet commerce

We focus on personal growth and team bonding just as much as we do on working hard. That’s why, we have regular 1-1s, monthly outings, and timely rewards and recognitions

**About the Role
This is a role designed for people who have writing skills, a point of view and an undying need to stir things up. As a writer at Meesho, you’d not just write copy that makes the industry jealous, but also think of big, hairy audacious ideas that actually make a difference. It doesn’t matter what you wear, where you are from, what your background is or how you look likethe only thing that matters is how well you can translate your thoughts into words.

What’s given - you’d know how to write, wield words to your liking, be precise and clear in your copy, not make spellang miskates and be most importantly, be a good person. Rest you’ll learn on the job.

But apart from writing copy, you’ll also get to learn a lot more. You’ll get a peek into how impact is created at the scale of 14cr Indians. How India’s first profitable ecomm startup democratizes the marketplace. How culture is not just followed, but also created. How to create and execute campaigns that turn seamlessly into water cooler chatter. And that’s just scratching the surface.- What you will do
- Write copy. Duh.
- Not make spelling mistakes. (You won’t believe how many typos are floating around in this world)
- Collaborate with a motivated and ambitious team whose only goal is to make great work.
- Explore different tones of voice, creative devices, mediums, channels and platforms to make the best set of ideas come through.
- Write idea first copy that moves a large mass of Indians.
- Change perceptions, make news, challenge mindsets and possibly win a ton of awards.
- Wield your skills at different streams of work from performance, to PNs to national campaigns.
- Not make boring things.- What you will need
- Experience: 2+ years of copywriting experience (Non-negotiable).A combination of ad agency and client-side experience is a plus.
- Have previously worked on a myriad of brands and industries. (Kudos, if you’ve worked on an e-commerce brand).
- Experience in writing PNs, performance ads, print and social. (Bonus if you’ve also written films).

**About us
Welcome to Meesho, where every story begins with a spark of inspiration and a dash of entrepreneurial spirit. We're not just a platform; we're your partner in turning dreams into realities.

**Our Mission
Democratising internet commerce for everyone
- Meesho (Meri shop) started with a single idea in mind -to be an e-commerce destination for the next billion Indian consumers and enable 100 million small businesses to succeed online. We provide sellers with a range of industry-first benefits such as zero commission and the lowest shipping cost. Over 1.75 million sellers are registered on Meesho, growing their business by tapping the company’s massive customer base, state-of-the-art tech infrastructure, pan-India logistics at the lowest cost through third-party logistics providers in an 'Everyday Lowest Cost' channel for sellers. Affordable, relatable merchandise mirroring local markets has helped us make inroads with first-time internet users in the country. We cater to an underserved and unique customer base and cover every serviceable pincode in the country. Our unique business model and continuous innovation has enabled us to become the first Indian horizontal E-commerce company.

**Culture and Total Rewards
Our focus is on cultivating a dynamic workplace characterized by high impact and performance excellence. We prioritize a people-centric culture, dedicated to hiring and developing exceptional talent. Total rewards at Meesho comprises of a comprehensive set of elements - monetary, non monetary, tangible and intangible in nature. Our 11 guiding principles, or " Mantras ," are the backbone of how we operate - influencing everything from recognition and evaluation to growth discussions. Daily rituals & processes like “Reflections”, “Listen or Die”, Internal Mobility Program, Talent Reviews, Continuous Performance Management - all embody these principles.

We provide market leading compensation - both cash and equity-based - specific to job roles, individ

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