Content and Marketing Strategist

3 weeks ago


Bhopal, India IZICART Full time

**Content and Marketing Strategist**

IZI - A consumer tech firm, pioneered consumer drone in India and aggressively expanding into various new verticals to set new industry benchmarks is looking for an ambitious and energetic.
We are seeking a talented and experienced Content and Marketing Strategist to join our team.
This opportunity requires a dynamic professional with expertise in ATL-BTL Marketing, influencer marketing, PR/content marketing, experiential marketing and comprehensive understanding of digital marketing, Google Ads, SEO, SMO, Amazon Ads

**Responsibilities**:
**Strategic Planning**:Develop comprehensive content and marketing strategies aligned with organizational goals. Oversee both ATL and BTL marketing initiatives.
**Digital Marketing**:Oversee and Strategise Google Ads, SEO, and SMO campaigns to enhance online visibility and sales. Utilize in-depth knowledge of Amazon Ads to optimize marketing efforts.
**Influencer Marketing**:Devise and execute impactful influencer marketing campaigns. Cultivate relationships with influencers and brand ambassadors.
**PR/Content Marketing**:Lead PR and content marketing efforts to enhance brand image. Craft compelling content for various channels and audiences.
**Team Management**:Effectively manage both content and marketing teams, ensuring collaboration and productivity in the teams. Provide guidance and mentorship to team members.
**Analytics and Optimization**:Monitor and analyze campaign performance using relevant tools.
Implement data-driven insights for continuous improvement.

**Qualifications**:
Proven experience in content and marketing strategy roles. Expertise in ATL-BTL Marketing, influencer marketing, PR/content marketing, OOH marketing, and digital marketing.
Understanding of Google Ads, SEO, SMO, Amazon Ads, and related tools.. Ability to manage and lead multiple teams.

**Requirements**:

- Master’s degree in Marketing, Communications, or a related field. MBA in disciplinary university.
- 9-10 years of total experience. 7-8 years of relevant experience.
- Demonstrated success in managing teams and driving results.
- Exceptional communication and interpersonal skills.
- Highly Creative and out of the box thinking

**Benefits**:
Competitive salary.
Opportunities for professional development and growth.
Collaborative and dynamic work environment.

If you are a strategic thinker with a passion for content and marketing, and you thrive in a remote work setting, we invite you to apply. Join our team and play a key role in shaping and executing impactful marketing strategies.

**Salary**: ₹432,000.00 - ₹480,000.00 per year

Schedule:

- Day shift

Ability to commute/relocate:

- Bhopal, Madhya Pradesh: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work 10: 7 years (required)

Expected Start Date: 01/12/2023



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